# Illusion-Filled Auto Ads This Honda Ad Wows with Visual Trickery and Optical Illusions By Laura McQuarrie | Published 2013-10-29 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/honda-ad References: [psfk](http://www.psfk.com/2013/10/optical-illusion-honda-ad.html) & [youtube](http://www.youtube.com/watch?v=ejXgE480R1I) This clever Honda ad is centered around optical illusions, delivering its message about the new CR-V 1.6 diesel and its ability to achieve the impossible. The message is simple and the commercial for this car is one you won't be able to take your eyes off of. The commercial is set up with several mind-bending stunts, like creating scenes that look like they are in 3D when in actuality, they are just flat images. Other fun illusions include playing with depth, size and making the cars seem like they are floating. The visual trickery in this advertisement is entertaining to watch, which will definitely make it a commercial that people will to look forward to seeing and try to wrap their brains around just how some of these stunts were pulled off. ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 17% | Activity: 51% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### What's Driving This Trend - **Optical Illusion Ads:** Businesses can leverage trippy optical illusions in their ad campaigns to captivate and engage audiences. - **3D Advertising:** Creating 3D scenes with flat images can create a visually stunning and captivating ad experience for customers. - **Floating Object Visuals:** Using visuals that make objects appear to float can be a unique and compelling way to showcase products and services. ### Who This Affects Most - **Automotive:** Car manufacturers can use optical illusions in their ads to highlight innovative features and draw attention to new models. - **Technology:** Tech companies can use 3D visuals and illusions to showcase the capabilities of their products in a fun and memorable way. - **Entertainment:** Movie studios and entertainment companies can use optical illusions to promote new releases and create a buzz around upcoming projects. ## Related on Trend Hunter - [Artful Illusory Ads](https://www.trendhunter.com/trends/illusion-artwork.md) - [Emotional Poeticized Motorsport Campaigns](https://www.trendhunter.com/trends/unstoppable-dreams.md) - [Humorous Automotive Campaigns](https://www.trendhunter.com/trends/where-have-you-been.md) - [Unconventional Vehicle Control Ads](https://www.trendhunter.com/trends/heart-of-joy.md) - [Cheeky Electric Vehicles Ads](https://www.trendhunter.com/trends/koda-hijacks-competitors.md) - [Celebratory 3D Illusion Billboards](https://www.trendhunter.com/trends/adidas-dubai.md) - [Hospital Entertainment Campaigns](https://www.trendhunter.com/trends/project-courage.md) - [Auto-Centric Short Films](https://www.trendhunter.com/trends/relax-we-care.md) - [Cheeky Auto Campaigns](https://www.trendhunter.com/trends/he-got-money.md)