# Regal Tribal Fabric Ads Hommage a l’Art by Koen Hauser is Inspired by the African Culture By Meghan Young | Published 2013-07-10 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/hommage-a-lart References: [behance.net](http://www.behance.net/gallery/Koen-Hauser-Vlisco/8486471) Hommage a l’Art is a regal collection of images that promote the latest crop of fabrics from Vlisco, a studio based in Holland, which has heavily influenced the [african fashion landscape](https://www.trendhunter.com/trends/henry-holland-studio-1). Utterly regal, the campaign really does the [unique fabrics](https://www.trendhunter.com/trends/salute-the-detail) justice. Although shot in studio, in a very transparent manner it must be noted, that doesn't take away from the elegance of the models presence. Shot by Dutch photographer Koen Hauser, the Hommage a l’Art photo series was styled by Maarten Spruyt. It is very different from his '[Modische Atlas der Anatomie](http://www.trendhunter.com/trends/anatomical-photography-koen-hauser)' series, which gained him a lot of deserved attention in various industries. Overall, the Hommage a l’Art series is romantic and graceful. ## Trend Insights (Trend Hunter) - Score: 3.8/10 - Popularity: 64% | Activity: 41% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: Europe, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Why This Trend Is Growing - **Regal African Fabric Fashion:** There is an opportunity to create and promote regal African-inspired fabrics and fashion items that celebrate and pay homage to African culture. - **Transparent Studio Photography:** There is an opportunity to utilize transparent studio photography to showcase fashion items in a elegant and regal manner. - **Romantic and Graceful Fashion Campaigns:** There is an opportunity to create fashion campaigns that are romantic and graceful to showcase unique fabrics and designs in the fashion industry. ### Industries Being Reshaped - **African-inspired Fashion Industry:** The African-inspired fashion industry can take advantage of the trend towards regal and romantic fashion campaigns that showcase unique African fabrics and designs. - **Fashion Photography Industry:** The fashion photography industry can take advantage of the trend towards transparent studio photography to showcase fashion items in an elegant and regal manner. - **Textile Industry:** The textile industry can take advantage of the trend towards regal African-inspired fabrics by creating unique and beautiful fabrics that the fashion industry will be eager to promote. ## Related on Trend Hunter - [African Culture-Honoring Chair Designs](https://www.trendhunter.com/trends/kundung-pembe.md) - [Ancestral Pattern Woodcraft](https://www.trendhunter.com/trends/lost-cloth-project.md) - [Cult Film-Inspired High Fashion](https://www.trendhunter.com/trends/the-lion-king-collection.md) - [Artistic African Culture Chairs](https://www.trendhunter.com/trends/patewo-chair.md) - [Culturally-Inspired Travel Campaigns](https://www.trendhunter.com/trends/new-travel-campaign.md) - [Collaborative Home Design Collections](https://www.trendhunter.com/trends/culture-and-craft.md) - [Breathtaking Woven Installations](https://www.trendhunter.com/trends/woven-installation.md) - [Silky Camouflage-Design Capsules](https://www.trendhunter.com/trends/lisous-empire-collection.md) - [Textile-Inspired Hardwood Furniture](https://www.trendhunter.com/trends/lesire-collection.md)