# Perching House Key Pegs Hometree by KK Wong Accounts for Children Returning to the Nest By Amelia Roblin | Published 2011-06-03 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/hometree-by-kk-wong References: [industrialdesignserved](http://www.industrialdesignserved.com/gallery/Anecdotes-Asian-Design/1048697) The concept behind Hometree by KK Wong is utterly delightful, as a comment on and an appreciation of kindred life. Taking from the Asian culture's value of family, the designer created this elegant [branching ornament](https://www.trendhunter.com/trends/aghsan) on which one [blue bird](https://www.trendhunter.com/trends/bigbilled-bird-food-concept) can be perched for each parent and child. The idea is that when every family member returns home at the end of the day, he can hang his keys from a cute avian clip. When every bird is clutching a set, the tree is full and the house is as it should be. It's handy to have a [designated place to put your keys](https://www.trendhunter.com/trends/grip-hanger), and the hook and peg system is quite convenient. But spreading its wings beyond practicality alone, Hometree by KK Wong provides endearing decor and a heartwarming metaphor behind it. ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 33% | Activity: 56% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Why This Trend Is Growing - **Family-oriented Decor:** Disruptive innovation opportunity: Create unique and sentimental home decor items that celebrate family values and create a sense of togetherness. - **Functional Ornaments:** Disruptive innovation opportunity: Design decorative items that serve a practical purpose, such as key holders or storage solutions. - **Cultural-inspired Design:** Disruptive innovation opportunity: Integrate cultural elements into product design to connect with consumers on a deeper level and tap into their values. ### Industries Being Reshaped - **Home Decor:** Disruptive innovation opportunity: Innovate within the home decor industry by creating products that combine functionality, sentimentality, and cultural influences. - **Gifts and Souvenirs:** Disruptive innovation opportunity: Develop unique and meaningful gift items that incorporate cultural references and practicality. - **Artisan Crafts:** Disruptive innovation opportunity: Combine traditional craftsmanship with modern functionality to create artisanal products that offer both aesthetic value and useful features. ## Related on Trend Hunter - [Birdhouse-Integrated Address Signs](https://www.trendhunter.com/trends/our-common-house.md) - [Interactive Observation Wooden Birdhouses](https://www.trendhunter.com/trends/domik-ptashki.md) - [Dual-Function Play Swings](https://www.trendhunter.com/trends/birddy.md) - [Living Storage Systems](https://www.trendhunter.com/trends/treevive.md) - [Home Exterior Nesting Boxes](https://www.trendhunter.com/trends/numbird.md) - [Quirky Structural Clothes Hangers](https://www.trendhunter.com/trends/hang-we.md) - [Bird-Inspired Speaker Designs](https://www.trendhunter.com/trends/birdinspired-speaker.md) - [Greenery-Surrounding Lush Homes](https://www.trendhunter.com/trends/nest-house-1.md) - [Bright Whimsical Home Accessories](https://www.trendhunter.com/trends/blue-balcony.md)