# Homemade Healthy Snacks Soma Bites Boasts Sophisticated Packaging Targeting Organic Eaters By Meghan Young | Published 2014-10-10 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/homemade-healthy-snacks References: [brw.au](http://www.brw.com.au/p/entrepreneurs/woolworths_called_within_organics_0fUqc3cea3W15ASRYBMbHN) & [somaorganics.au](http://www.somaorganics.com.au/) Homemade healthy snacks is something many people are getting into for a number of reasons. Yet although leading a healthier lifestyle is on top of that list, leading a better one is also there. There is a subtle difference between the two that [Soma Bites](https://www.trendhunter.com/trends/vitamin-c-shower-healthy) addresses. Organic foods are often more pricey and with that comes the impression that they are more upscale. These homemade healthy snacks perpetuates that perception through a sophisticated packaging design. Packaging in a canister covered in a clean, stylish and informative label, Soma Bites sets itself apart from similar homemade healthy snacks. A fusion of [seven seeds, nuts and berries](https://www.trendhunter.com/trends/superseed-snack-clusters), cold-pressed together, Soma Bites are free of gluten, dairy, refined sugar and preservatives. The snack was created by Colly and Ricardo Galbiati. ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 56% | Activity: 66% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Homemade Healthy Snacks:** Disruptive innovation opportunity: Explore new ingredients combinations and packaging designs for homemade healthy snacks to appeal to health-conscious consumers. - **Sophisticated Packaging:** Disruptive innovation opportunity: Develop innovative and eco-friendly packaging solutions that enhance the perceived value and upscale image of organic food products. - **Clean Eating:** Disruptive innovation opportunity: Create clean and transparent labeling practices to cater to the growing demand for organic and natural snack options that are free from gluten, dairy, refined sugar, and preservatives. ### Who This Affects Most - **Food and Beverage:** Disruptive innovation opportunity: Introduce new and unique flavors in the homemade healthy snacks market, leveraging the increasing consumer demand for nutritious and convenient food options. - **Packaging:** Disruptive innovation opportunity: Develop sustainable packaging solutions that align with the premium positioning of organic snacks, offering improved functionality and eco-conscious designs. - **Health and Wellness:** Disruptive innovation opportunity: Explore innovative production methods and ingredient sourcing to meet the demand for clean, natural, and allergen-free snacks, tapping into the growing consumer focus on personal well-being. ## Related on Trend Hunter - [Vibrant Better-For-You Snack Packaging](https://www.trendhunter.com/trends/betterforyou-snack-packaging.md) - [Superfood-Infused Chocolate Bites](https://www.trendhunter.com/trends/superfoodinfused-chocolate-bites.md) - [Better-For-You Snack Packaging Redesigns](https://www.trendhunter.com/trends/betterforyou-snack.md) - [Delectable Nutrient-Rich Granolas](https://www.trendhunter.com/trends/super-granolas.md) - [Snacking-Friendly Granolas](https://www.trendhunter.com/trends/go-raw-snacking-granola.md) - [Vibrant Snack Packaging Designs](https://www.trendhunter.com/trends/cooper-street-snacks.md) - [Vibrant Organic Product Branding](https://www.trendhunter.com/trends/fruit-bliss.md) - [Healthy Snack Rebrands](https://www.trendhunter.com/trends/eat-real-snacks-1.md) - [Globally Inspired Better-For-You Snacks](https://www.trendhunter.com/trends/globally-inspired-betterforyou-snack.md)