# Jewelry Brand Home Goods Tiffany & Co Drop a Collection of Branded Home Lifestyle Goods By Amy Duong | Published 2020-04-27 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/home-lifestyle References: [hypebeast](https://hypebeast.com/2020/4/tiffany-co-home-goods-collection-info) & [tiffany.co.jp](https://www.tiffany.co.jp/home-designs/shop/tableware/) Luxury jewelry brand [Tiffany & Co](https://www.trendhunter.com/trends/rimowa-and-tiffany) branches out of its expertise with its latest collection of goods, taking an angle that explores home lifestyle designs this time around. The new capsule features playful designs of homeware goods that are rooted in the signature [Tiffany Blue](https://www.trendhunter.com/trends/paint-marker) branding. The expansive selection features eclectic items such as paper cup interpretations that are made from porcelain materials as well as mugs adorned in the aforementioned Tiffany Blue color. The same hue can be seen decorating a series of stationary goods as well, including notebooks, pens, and envelopes. Rounding out the collection include a small candle, triple-wick larger candle, and Tiffany $ Love Eau de [Parfum](https://www.trendhunter.com/trends/air-france-and-matthias-giroud) for both men and women. Image Credit: Tiffany & Co ## Trend Insights (Trend Hunter) - Score: 3.4/10 - Popularity: 60% | Activity: 34% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Life](https://www.trendhunter.com/life) ## Key Themes ### Key Themes Behind This Trend - **Branded Home Goods Trend:** Jewelry brands can expand their business and reach more customers by creating branded home lifestyle goods as a creative way to showcase their brand identity and signature colors. - **Luxury Lifestyle Collection Trend:** Expanding a luxury brand's product line to include home lifestyle goods can offer a wider range of products to loyal customers and attract new ones. - **Signature Color Inspired Trend:** Creating home lifestyle goods inspired by the brand's signature colors can not only increase brand recognition and loyalty, but it also offers exciting and playful designs for customers. ### Where This Applies - **Luxury Jewelry Industry:** Expanding brand expertise to include items beyond jewelry such as home lifestyle goods can offer an exciting and innovative way to diversify their offering and reach a wider audience. - **Home Decor Industry:** Bringing in signature colors and playful designs from luxury brands like Tiffany & Co can offer an exciting and new option for home decor customers. - **Fragrance Industry:** Collaborating with luxury lifestyle brands to create fragrances can provide a unique and exciting fragrance option for consumers looking for new and exciting scents. ## Related on Trend Hunter - [Reimagined Luxury Jewelry Collections](https://www.trendhunter.com/trends/bird-on-a-pearl.md) - [Cosmos-Inspired High-Jewelry Collections](https://www.trendhunter.com/trends/cleste-collection.md) - [Elevated Tonal Home Goods](https://www.trendhunter.com/trends/off-white-2.md) - [Anniversary-Celebrating Luxe Jewelry Collections](https://www.trendhunter.com/trends/elsa-peretti.md) - [Mythically Designed Luxe Jewelry](https://www.trendhunter.com/trends/tiffany-titan.md) - [Dazzling Jeweler Timepiece Ranges](https://www.trendhunter.com/trends/tiffany-co-watch-range.md) - [Rope-Style Jewelry Collections](https://www.trendhunter.com/trends/tiffany-and-co.md) - [Lunar New Year-Inspired Jewelry](https://www.trendhunter.com/trends/lunar-new-year-collections.md) - [Luxury Jewelry-Brand Digital NFTs](https://www.trendhunter.com/trends/nftiff.md)