# Mesmerizing Home Improvements B&Q Released an Ad Showcasing How Easy It is to Transform Your House By Bryce Mason | Published 2022-05-06 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/home-improvements References: [thedrum](https://www.thedrum.com/news/2022/05/03/ad-the-day-bq-brand-given-fresh-twist-dizzying-new-spot) & [diy](https://www.diy.com/)  [B&Q](https://www.trendhunter.com/trends/stomafriendly-toilets) recently released an ad showcasing how easy it is to transform your house in seconds. The latest commercial offers a mesmerizing visualizer. In this teaser, we see a mother taking a pregnancy test and hiding the results from her husband. They live in a modest suburban home that suddenly starts turning upside down and transforming. Towards the end, the mother announces she is pregnant with her second child, and we can see that the home is newly decorated in preparation. Through this ad, B&Q shows us just how easy it is to improve your surroundings with their one-stop [home improvement shop](https://www.trendhunter.com/trends/home-improvement1). Those looking to make upgrades at home, whether it be for your [outdoor garden](https://www.trendhunter.com/trends/where-the-good-things-gro) or kitchen, can find out more about the brand on their official website. Image Credit: B&Q ## Trend Insights (Trend Hunter) - Score: 5.4/10 - Popularity: 81% | Activity: 71% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Home](https://www.trendhunter.com/home) ## Key Themes ### Key Themes Behind This Trend - **Virtual Home Improvement:** Opportunity for companies to create technology that allows homeowners to visualize home improvements before purchasing products. - **Personalized Home Improvement:** Opportunity for companies to offer personalized recommendations for home improvement projects based on a homeowner's unique style and needs. - **Home Improvement Subscription Services:** Opportunity for companies to offer subscription services that provide homeowners with monthly or quarterly home improvement project boxes. ### Where This Applies - **Home Improvement Retailers:** Opportunity for home improvement retailers to invest in virtual reality technology and personalized recommendation algorithms. - **Home Automation Industry:** Opportunity for home automation companies to integrate with home improvement retailers to provide a seamless home improvement experience. - **Subscription Box Industry:** Opportunity for subscription box companies to diversify offerings by including home improvement project boxes. ## Related on Trend Hunter - [Feel-Good Ad Campaigns](https://www.trendhunter.com/trends/make-life-brighter.md) - [Springtime Housewares Campaigns](https://www.trendhunter.com/trends/dunelm-the-home-of-bringing-in-spring.md) - [Creative Home Campaigns](https://www.trendhunter.com/trends/dream-the-possibilities.md) - [Home Personalization Campaigns](https://www.trendhunter.com/trends/new-beginnings.md) - [Reality-Bending Car Ads](https://www.trendhunter.com/trends/cargurus-latest-ad.md) - [Youthful Home Improvement Campaigns](https://www.trendhunter.com/trends/you-got-this.md) - [AI-Generated Kettle Ads](https://www.trendhunter.com/trends/a-moment-of-me-time.md) - [Furniture-Honoring Campaigns](https://www.trendhunter.com/trends/wherever-life-goes.md) - [Viral Home Improvement Jingles](https://www.trendhunter.com/trends/the-home-depot.md)