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# Inspiring Furnishing Forums
TRNK Allows Shoppers to Purchase Home Goods They Love

By Vasiliki Marapas | Published 2014-12-03 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/home-goods
References: [coolhunting](http://www.coolhunting.com/design/trnk-nyc.php) & [trnk-nyc](https://www.trnk-nyc.com/)

Tariq Dixon and Nick Nemechek of TRNK, an online forum for home goods, feel that putting together a home should be a pleasurable experience. Unfortunately, what "should be" and what "actually is" are two very different things. In lived experience, [furnishing a home](https://www.trendhunter.com/trends/discounted-furniture) can be both time-consuming (looking around forever for something perfect) and difficult (not finding anything in your price range). Luckily, TRNK is designed to solve those [home decorating woes](https://www.trendhunter.com/trends/home-interior-accents).

Described as a "destination for discovery and advice," TRNK offers 'at-home' style stories, allowing users a sneak peak into the fully decorated homes of "creative bachelors." Interviews with the homeowners accompany the images to create an wide-encompassing form of inspiration.

Users are directed to where they can [buy similar items](https://www.trendhunter.com/trends/best-home-furnishings) to those they see in the style stories, making the glossy, hi-res images seem achievable, rather than intimidating.

## Trend Insights (Trend Hunter)

- Score: 4.8/10
- Popularity: 60% | Activity: 77% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### Why This Trend Is Growing

- **Personalized Home Decor:** The trend of personalized home decor allows customers to create spaces that reflect their unique style and taste.
- **Interactive Shopping Experiences:** Interactive shopping experiences, like TRNK's 'at-home' style stories, provide customers with inspiration and guidance while making the purchasing process more enjoyable.
- **Seamless Integration of Inspiration and Purchase:** The seamless integration of inspiration and purchase, as seen on TRNK, allows customers to easily find and buy items they see in home decor inspiration content.

### Industries Being Reshaped

- **E-commerce:** The e-commerce industry can benefit from personalized home decor trends by offering customizable products and a user-friendly shopping experience.
- **Home Furnishings:** The home furnishings industry can leverage interactive shopping experiences to connect with customers and provide them with curated inspiration for their homes.
- **Content Creation:** The content creation industry can explore opportunities to collaborate with online forums like TRNK to create engaging and inspiring home decor content for their audiences.

## Related on Trend Hunter

- [Sensible Luxury Stores](https://www.trendhunter.com/trends/sensible-luxury.md)
- [Friend-Founded Home Decor Lines](https://www.trendhunter.com/trends/nook-theory.md)
- [VR-Powered Design Platforms](https://www.trendhunter.com/trends/mondan.md)
- [Curated Homeware Collections](https://www.trendhunter.com/trends/a-common-thread.md)
- [Personalized Home Designs](https://www.trendhunter.com/trends/stofa.md)
- [Geometric Sleek Interior Products](https://www.trendhunter.com/trends/trama-collection.md)
- [Demolition-Free Home Renovation Decor](https://www.trendhunter.com/trends/home-renovation-collection.md)
- [Tailor-Made Furniture Ranges](https://www.trendhunter.com/trends/aesthetics-and-functionality.md)
- [Retail Furniture Market Expansions](https://www.trendhunter.com/trends/hm-home.md)
