# Clean Recipe Cookie Doughs Home Dough Comes in Three Flavors to Choose From By Michael Hemsworth | Published 2021-12-18 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/home-dough References: [snackandbakery](https://www.snackandbakery.com/articles/98013-introducing-home-dough-a-clean-non-gmo-cookie-dough-brand) & [homedough](https://homedough.com/)  Crafting premium, free-from cookies from the comfort of home just got a whole lot easier with Home [Dough](https://www.trendhunter.com/trends/doughy) that aims to deliver impressive quality and flavor in a convenient format. The dough comes in packs of three that come frozen and are crafted with simple, [clean ingredients](https://www.trendhunter.com/trends/homemade-ish) that would traditionally be used when crafting recipes from scratch. The non-GMO certified cookie doughs come in three varieties including Chocolate Chip, Oatmeal Toffee and Molasses Ginger Spice, which are perfect for festive get-togethers for crafting together. Home Dough is being launched on December 21, 2021 just in time for the holidays to make it a must-have for consumers looking to bake with friends and family during the season. ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 21% | Activity: 55% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Key Themes Behind This Trend - **Clean Recipe Baking:** Opportunity for bakeries to offer clean recipe options to consumers. - **DIY Food Kits:** Opportunity for meal kit delivery services to expand into the baking industry with convenient pre-packaged doughs. - **Personalized Baking Kits:** Opportunity for companies to create personalized baking kits with customized flavors and ingredients. ### Where This Applies - **Food Manufacturing:** Opportunity for food manufacturers to develop clean, non-GMO pre-packaged cookie dough. - **E-commerce:** Opportunity for e-commerce companies to offer DIY baking kits for home delivery. - **Supermarkets:** Opportunity for supermarkets to offer premium, free-from cookies for customers looking for high-quality baking options. ## Related on Trend Hunter - [Clean-Ingredient Cookie Doughs](https://www.trendhunter.com/trends/doughy.md) - [Ready-to-Bake Artisan Cookie Doughs](https://www.trendhunter.com/trends/doughlicious-cookie-dough.md) - [Functional Festive Dough Snacks](https://www.trendhunter.com/trends/doich-peppermint-baddie.md) - [Portable Edible Cookie Doughs](https://www.trendhunter.com/trends/whoa-dough.md) - [Ready-To-Bake Cookie Dough Desserts](https://www.trendhunter.com/trends/cookie-dough-skillet.md) - [Festive Clean-Label Cookie Mixes](https://www.trendhunter.com/trends/by-better-batch-holiday-cookie-collection.md) - [Gourmet Frozen Cookie Dough](https://www.trendhunter.com/trends/doughpamine.md) - [Clean Recipe Cookie Mixes](https://www.trendhunter.com/trends/my-better-batch-cookie-mix.md) - [vegan Ready-to-Bake Cookie Doughs](https://www.trendhunter.com/trends/readytobake-cookie-dough1.md)