# Vibrantly Whimsical Underwear Collections The HOM SS 2014 Collection Gets Playful in Boxer-Briefs By Vasiliki Marapas | Published 2014-02-03 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/hom-ss-2014 References: [ifitshipitshere.blogspot](http://ifitshipitshere.blogspot.ca/2014/01/hom-brand-for-men-or-my-excuse-to-post.html) & [hom](http://www.hom.com/en/collection/) The HOM SS 2014 line offers the same commitment to comfort and creativity that the French brand has been known for since its inception in 1968. Now considered a specialized brand in Europe and Japan, the label has expanded to include [men's pajamas, loungewear](https://www.trendhunter.com/trends/bloomers-intimates), robes and socks. The 2014 line is split into different collections, each encompassing a unique vibe. The collections include: Business, Sport, H01, Black Addict, Temptation and my personal favorite, the super-playful e.Go. The e.Go man is described as the "Peter Pan of modern times," and the collection is filled with [bright colors and vivid patterns](https://www.trendhunter.com/trends/hanky-panky) that show he doesn't take himself too seriously. No matter your personality or the occasion, the HOM SS 2014 line has a style for you. ## Trend Insights (Trend Hunter) - Score: 5.6/10 - Popularity: 89% | Activity: 71% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen) ## Key Themes ### Why This Trend Is Growing - **Playful Underwear Collections:** Designing underwear collections with bright colors and vivid patterns allows for self-expression and a sense of fun. - **Specialized Men's Loungewear:** Expanding into men's pajamas, loungewear, robes, and socks creates opportunities for specialized brands in the fashion industry. - **Creative Brand Expansion:** Brands can explore new avenues of creativity by expanding their product lines to include unique collections and styles. ### Industries Being Reshaped - **Fashion:** The fashion industry can benefit from offering playful and creative underwear collections, catering to customers' desire for self-expression. - **Specialty Retail:** Specialty retailers can tap into the market of men's loungewear and expand their product offerings to include pajamas, loungewear, robes, and socks. - **Design:** Innovative designers can find opportunities in creating unique and whimsical underwear collections, allowing for self-expression and individuality. ## Related on Trend Hunter - [Vibrant Comfort-Forward Apparel](https://www.trendhunter.com/trends/lazy-daze-collection.md) - [Bold Statement Boxers](https://www.trendhunter.com/trends/royalty-boxer-briefs.md) - [3D Contouring Boxers](https://www.trendhunter.com/trends/manmades-the-boxer-brief.md) - [Vibrant Lingerie Collections](https://www.trendhunter.com/trends/lorette-springsummer-collection.md) - [Cotton Underwear Essentials](https://www.trendhunter.com/trends/signature-cotton-collection.md) - [Inclusive-Forward Cheeky Pajamas](https://www.trendhunter.com/trends/homebody-sleepwear-collection.md) - [Mens Underwear Bundles](https://www.trendhunter.com/trends/manmade.md) - [High-Performance Underwear Collections](https://www.trendhunter.com/trends/the-medalist-collection.md) - [Dirty-Resembling Luxe Undergarments](https://www.trendhunter.com/trends/dirty-willy-underwear.md)