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# Holographic Designer Covers
Karl Legerfeld's Holographic Cover for AnOther Magazine is 3D Chic

By Malika Renee Butss | Published 2016-03-10 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/holographic-cover
References: [hypebeast](http://hypebeast.com/2016/3/another-magazine-15th-anniversary-karl-lagerfeld-hologram-cover) & [anothermag](http://www.anothermag.com/fashion-beauty/8467/another-and-chanel-toast-karl-lagerfelds-new-cover)

One-upping itself from last year's LED cover of Rihanna, AnOther magazine has released a holographic cover to celebrate its 15th anniversary. Limited to just 1,000 handcrafted copies, this special edition cover stars fashion icon and designer [Karl Lagerfeld](https://www.trendhunter.com/trends/disney-x-karl-lagerfeld).

The holographic cover was conceived by AnOther co-founder Jefferson Hack. The creation by holographer Rob Munday captures the iconic [Chanel](https://www.trendhunter.com/trends/a-conversation-with-the-sun) and [Fendi](https://www.trendhunter.com/trends/fendi-and-mad-architects) Creative Director in 3D, thanks to the use of 50 individual high-resolution images. The images where interlaced into one ultimate image that was then printed and laminated on the back of a lenticular lens.

Inside the magazine features a 30-page profile on Lagerfeld as well as a Chanel editorial. While limited copies of the collectible holographic cover are available at various retailers, a supersized portrait of the hologram is on display at the colette in Paris.

## Trend Insights (Trend Hunter)

- Score: 4.1/10
- Popularity: 69% | Activity: 46% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### What's Driving This Trend

- **Holographic Covers:** The use of holographic covers in magazines presents opportunities for visually stunning and immersive storytelling experiences.
- **Limited Edition Collectibles:** The creation of limited edition collectible covers sparks exclusivity and creates a sense of urgency among consumers.
- **3D Printing in Publishing:** The integration of 3D printing technology in the publishing industry opens up possibilities for unique and tactile cover designs.

### Who This Affects Most

- **Publishing:** The publishing industry can explore the use of holographic covers and limited edition collectibles to enhance reader engagement and drive sales.
- **Fashion:** Fashion brands and designers can leverage holographic covers as innovative marketing tools to showcase their products and create captivating brand experiences.
- **Printing and Manufacturing:** The printing and manufacturing industry can capitalize on the integration of 3D printing technology in publishing to offer unique printing solutions for holographic covers.

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