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# Whiteout Shades
Holly Carpenter's April Eyewear Line is a True Spectacle

By Tiana Reid | Published 2010-08-10 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/holly-carpenter
References: [fashion156](http://www.fashion156.com/blog.php?entry=1748) & [hollycarpenter](http://www.hollycarpenter.co.uk/)

Holly Carpenter's handmade [perspex line of frames](https://www.trendhunter.com/trends/gentle-monster-7) dubbed, 'April Eyewear,' is truly a spectacle. Her outrageously fun designs have an undecided feel, creating a balancing act between [retro and futuristic inspirations](https://www.trendhunter.com/trends/modern-retro-collection).

Beyond eyewear design, Holly Carpenter is also a fashion stylist and an accessory designer who has worked closely with Katie Hillier, Nasir Mazhar and [House of Flora](https://www.trendhunter.com/trends/passionately-and-obsessively-crafted-watches), all also well-known designers in the field.

**Implications** - In a consumer world where buyers are striving to express their individuality by whatever means are available, accessories are the most common route. Companies that create fresh takes on age-old necessities such as eyewear are catering to the incessant desire of consumers to feel like individuals.

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 33% | Activity: 38% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### Why This Trend Is Growing

- **Handmade Perspex Frames:** Capitalizing on custom-made eyewear and accessories has the potential to capture a segment of the market that is looking for unique, one-of-a-kind pieces.
- **Retro-futuristic Design:** Bold and unique designs that balance both retro and futuristic aesthetics have the potential to disrupt traditional eyewear design and capture a younger demographic.
- **Expressing Personal Style Through Accessories:** Creating fresh takes on age-old necessities such as eyewear taps into the consumer desire to feel unique, increasing the desirability of customization and personalized options.

### Industries Being Reshaped

- **Eyewear Industry:** Companies within the eyewear industry can capitalize on the trend of personalized and customized frames to attract a younger generation looking for unique and bold designs.
- **Fashion Industry:** Fashion companies and designers who specialize in accessories can take inspiration from Holly Carpenter's handmade perspex frames to create bold and unique accessory designs that appeal to individualistic consumers.
- **Custom Design Industry:** Custom design companies can specialize in creating personalized accessories, including eyewear, that allows consumers to express their unique personality and individuality.

## Related on Trend Hunter

- [Transparent Crystal Sunglasses Frames](https://www.trendhunter.com/trends/the-harwood-20.md)
- [Modern Chic Eyewear Stores](https://www.trendhunter.com/trends/eyewear-retail.md)
- [Influencer-Approved Eyewear Capsules](https://www.trendhunter.com/trends/z-supply.md)
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- [Ultra-Stylish Eyewear Collections](https://www.trendhunter.com/trends/inaugural-eyewear-collection.md)
- [Exclusive Collaborative Eyewear Frames](https://www.trendhunter.com/trends/thierry-lasry-and-joanna-czech.md)
- [Diverse Premium Unisex Eyewear](https://www.trendhunter.com/trends/bru-eyewear.md)
- [Ultra-Sleek Eyewear Collections](https://www.trendhunter.com/trends/aritzia-1.md)
- [Futuristic Eyewear Designs](https://www.trendhunter.com/trends/futuristic-eyewear1.md)
