# Wine-Packed Advent Calendars The Holiday Wine Advent Calendar is Limited-Edition By Michael Hemsworth | Published 2020-09-19 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/holiday-wine-advent-calendar References: [progressivegrocer](https://progressivegrocer.com/southeastern-grocers-breaks-out-wine-advent-calendar) & [segrocers](https://www.segrocers.com) The Holiday Wine Advent Calendar is a new offering from Southeastern Grocers that will offer consumers with an alternative way to get ready for the upcoming festive season. The [limited-edition product](https://www.trendhunter.com/trends/moonshine-advent-calendar) includes 24 sipping-size bottles of wine that will allow a person to try a new wine every night of December instead of needing to purchase full-size bottles. The calendar is priced at $59.99 and features an array of wines including domestic reds, whites and even rosés. The brand spoke on the new Holiday Wine Advent Calendar saying, "The Holiday Wine Advent calendar is a fun way to help aspiring sommeliers to novice wine lovers celebrate the holidays and try new wine varieties, one glass at a time. The selections celebrate some of Southeastern Grocers’ key wine partners from California, Oregon and Washington, while also providing customers the opportunity to find a new favorite wine selection to share with family and friends just in time for the holidays.” ## Trend Insights (Trend Hunter) - Score: 6.1/10 - Popularity: 88% | Activity: 86% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Why This Trend Is Growing - **Wine Advent Calendars:** The rise of wine-packed advent calendars create an opportunity for wineries and distributors to offer limited-edition products during holiday season. - **Sipping-sized Bottles:** The increasing popularity of sipping-sized wine bottles presents an opportunity for wineries to create more offerings in this product category. - **Monthly Wine Subscription Services:** The trend of offering monthly wine subscription services can be leveraged by businesses that want to offer monthly selections of wines for novice and aspiring sommeliers. ### Industries Being Reshaped - **Wine:** Wineries can capitalize on the demand for limited-edition wine products during the holiday season by offering unique varietals and packaging options. - **Retail:** Retailers can leverage the popularity of wine advent calendars to drive holiday sales and customer engagement. - **E-commerce:** E-commerce businesses can take advantage of the trend for monthly wine subscription services by offering personalized wine selections and delivery options. ## Related on Trend Hunter - [Festive Wine Tasting Kits](https://www.trendhunter.com/trends/wine-advent-calendar-collection.md) - [Festive Cocktail Calendar Kits](https://www.trendhunter.com/trends/whitebox-cocktails-advent-calendar.md) - [Hard Seltzer Advent Calendars](https://www.trendhunter.com/trends/new-hard-seltzer-advent-calendar.md) - [Non-Alcoholic Advent Boxes](https://www.trendhunter.com/trends/non-alcoholic-advent.md) - [Affordable Holiday Season Wines](https://www.trendhunter.com/trends/exclusive-wines.md) - [Premium Bourbon Advent Calendars](https://www.trendhunter.com/trends/bourbon-advent-calendar.md) - [Non-Alcoholic Advent Calendars](https://www.trendhunter.com/trends/nonalcoholic-advent-calendars.md) - [Pink Gin Advent Calendars](https://www.trendhunter.com/trends/pink-gin-advent-calendar.md) - [Spice Advent Calendars](https://www.trendhunter.com/trends/spice-advent-calendars.md)