# Celebrity Marionette Storefronts Ariel Weber Unveils Holiday Window Displays with a Parisian Twist By Remy Choo | Published 2012-11-27 | About Source: Trend Hunter, https://www.trendhunter.com/trends/holiday-window-displays References: [youtu.be](http://youtu.be/D-pHAM1qtg8) & [trendhunter](http://www.trendhunter.com/trends/printemps-x-mas-windows-paris)  The Printemps Haussmann holiday window displays were designed by Karl Lagerfeld to bring about the Christmas spirit for shoppers walking about [Chanel’s](https://www.trendhunter.com/trends/chanel-winter-tale) main store in Paris. Aside from marionette puppets behind window shops, Chanel also brought in performances by violin quartets and dancers. Holiday gift buyers stopped to take in the exciting performance, which was an entertaining break from the hustle and bustle associated with this time of year. Ariel Weber, who shares an open love for elephants, talks about this innovative way to advertise, as well as her childhood dream of becoming an interior designer. Weber is a journalist and social media intern at Trend Hunter for the fall term of 2012. To learn more about Ariel Weber, you can check out her interview with Trend Hunter on [holiday window displays](http://www.youtube.com/watch?v=D-pHAM1qtg8&feature=g-user-u) and more. ## Trend Insights (Trend Hunter) - Score: 5.3/10 - Popularity: 57% | Activity: 93% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [About](https://www.trendhunter.com/about) ## Key Themes ### Key Themes Behind This Trend - **Holiday Window Displays:** Creating captivating holiday window displays that feature innovative elements such as marionettes and live performances. - **In-store Entertainment:** Incorporating interactive performances and entertainment into the shopping experience to captivate customers and provide a break from the hectic holiday season. - **Advertising Innovations:** Exploring unique and unconventional ways to advertise products and brands, such as using marionette puppets and live performances in storefront displays. ### Where This Applies - **Retail:** The retail industry can benefit from creating visually captivating and immersive window displays to attract customers and enhance the shopping experience. - **Event Entertainment:** The event entertainment industry can explore collaborations with brands to provide live performances and interactive experiences during the holiday season and other special occasions. - **Marketing and Advertising:** The marketing and advertising industry can explore innovative and attention-grabbing tactics, such as incorporating unconventional elements like marionettes and live performances, to engage audiences and create memorable campaigns. ## Related on Trend Hunter - [Fashion Brand Christmas Ads](https://www.trendhunter.com/trends/chanel-winter-tale.md) - [Exclusive Upscale Holiday-Edition Pop-Ups](https://www.trendhunter.com/trends/the-magical-house-of-chanel.md) - [Smart Holiday Windows](https://www.trendhunter.com/trends/alexa-in-a-pear-tree.md) - [Live Commerce Holiday Windows](https://www.trendhunter.com/trends/holiday-windows.md) - [Building Block Window Displays](https://www.trendhunter.com/trends/louis-vuitton-lego-christmas-display.md) - [Luxury Seasonal Retail Interiors](https://www.trendhunter.com/trends/seasonal-boutique-in-sainttropez.md) - [Life-Size In-Store Countdowns](https://www.trendhunter.com/trends/toys-r-us-asia.md) - [Extravagant Luxury Pop-Ups](https://www.trendhunter.com/trends/giant-hamilton-handbag.md) - [Whimsical High-Fashion Holiday Campaigns](https://www.trendhunter.com/trends/roger-vivier-holiday-2025.md)