# Holiday Sour Candies Sour Patch Kids Released Festive Candies in Time for the Holidays By Colin Smith | Published 2021-11-26 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/holiday-sour-candies References: [brandeating](https://www.brandeating.com/2021/11/sour-patch-kids-holiday-coal-candy-arrives-for-2021-holiday-season.html) & [sourpatchkids](https://sourpatchkids.com/shop-celebration)  'Sour Patch Kids' is a long-established brand that specializes in children's candies that has now released a special edition lineup of holiday sour candies. Included in this holiday lineup are 'Candy Cane Tubes,' 'Red & Green Gummy Ornaments,' Xtreme Ski Chalet Cookie Kits,' and 'Coal Gummies.' The diversity of these products offer variety to consumers with a sweet tooth. The Coal Gummies are actually black raspberry flavored, but they are meant to look like a bag of coal because of the connection between coal and the holidays. The Candy Cane Tubes cost $2, and are Sour Patch Kids-branded candy canes. The Red & Green Gummy Ornaments are small, bagged sour candies that are shaped like tree decorations, and the Chalet Cookie Kit is a large cookie-house building kit for holiday festivities. Whether looking for a convenient stocking stuffer, a fun holiday activity, or some tasty sour snacks, Sour Patch Kids' holiday lineup has something for everyone. Image Credit: Sour Patch Kids ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 46% | Activity: 48% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Festive Candy Offerings:** Opportunity for candy brands to create limited edition holiday-themed products to increase product variety and appeal to holiday shoppers. - **Novelty Flavors:** Opportunity to release unusual and festive flavors for holiday inspired candies to attract consumers seeking something new and exciting. - **DIY Holiday Treat Kits:** Opportunity to offer DIY holiday treat kits like the Xtreme Ski Chalet Cookie Kits to take advantage of the growing trend of at-home cooking and baking during the holiday season. ### Who This Affects Most - **Confectionery:** Candy brands can capitalize on the holiday season to increase market share and drive sales by introducing new products and promotional campaigns. - **Retail:** Retailers can capitalize on the desire for holiday-themed sweets by creating dedicated displays and promotions, and providing an enhanced customer experience with limited-edition treats. - **Food Packaging:** With the increasing preference for eye-catching, festive packaging, food packaging companies have the opportunity to produce innovative packaging designs to attract shoppers searching for unique and creative gift ideas. ## Related on Trend Hunter - [Sour Seasonal Candy Products](https://www.trendhunter.com/trends/sour-patch-kids-santa-elves.md) - [Sour Seasonal Gummy Candies](https://www.trendhunter.com/trends/sweet-sour-reindeer-gummy-mix.md) - [Branded Holiday Candy Collections](https://www.trendhunter.com/trends/frankford-candy-holiday-collection.md) - [Sour Easter Candy Products](https://www.trendhunter.com/trends/sour-patch-kids-sour-eggs.md) - [Galentine’s Day Candy Products](https://www.trendhunter.com/trends/sour-patch-kids-candy.md) - [Oversized Mismatched Halloween Candies](https://www.trendhunter.com/trends/sour-patch-kids-monster-heads.md) - [Autumnal Apple Sour Candies](https://www.trendhunter.com/trends/sour-patch-kids-apple-harvest.md) - [Mischievous Candy Advent Calendars](https://www.trendhunter.com/trends/sour-patch-kids-advent-calendar.md) - [Festive Gummy Candy Ranges](https://www.trendhunter.com/trends/haribo-holiday-collection.md)