# Cold Weather Custard Desserts The Shake Shack 2018 Holiday Shake Menu Includes Three Options By Michael Hemsworth | Published 2018-11-15 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/holiday-shake-menu References: [chewboom](https://www.chewboom.com/2018/11/14/shake-shack-launches-new-2018-holiday-shake-lineup/) & [shakeshack](https://www.shakeshack.com) The [Shake Shack](https://www.trendhunter.com/trends/holiday-shakes) 2018 Holiday Shake Menu has been introduced by the [QSR](https://www.trendhunter.com/trends/shake-shack-holiday-shakes) brand as a new lineup of cold weather treats that are all seasonally themed to offer a new take on holiday flavors. The shake menu includes the new [Chocolate Peppermint Shake](https://www.trendhunter.com/trends/dark-chocolate-peppermint-shake) and White Mocha Shake along with the returning Christmas Cookie Shake, which are all made with the brands signature frozen custard. Each one is festively formulated and comes topped with vibrant finishings to make them an indulgent new way to enjoy cold weather flavors that likely won't warm you up when braving the cold. The Shake Shack 2018 Holiday Shake Menu is available now for a limited time only until January 2, 2019. Image Credit: Shake Shack ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 50% | Activity: 38% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Seasonal Shake Menus:** Opportunity to create new and innovative shake flavors for different seasons and holidays. - **Indulgent Dessert Offerings:** Opportunity to develop decadent and visually appealing dessert options to attract customers. - **Signature Frozen Custard:** Opportunity to market and expand the popularity of frozen custard as a unique dessert option. ### Industries Being Reshaped - **Quick Service Restaurants (QSR):** QSRs can introduce seasonal shake menus to attract customers and boost sales during specific periods. - **Dessert Industry:** Dessert companies can create indulgent and visually appealing dessert offerings to cater to customers' cravings for unique and extravagant treats. - **Frozen Dessert Market:** Frozen dessert brands can showcase their signature frozen custard as a premium and exclusive dessert option, differentiating themselves from traditional ice cream offerings. ## Related on Trend Hunter - [Festive Pudding QSR Milkshakes](https://www.trendhunter.com/trends/shake-shack-holiday-shakes.md) - [Festively Flavored Milkshakes](https://www.trendhunter.com/trends/holiday-shakes.md) - [Seasonal Snickerdoodle Cookie Shakes](https://www.trendhunter.com/trends/winter-classics-shakes.md) - [Chocolate Yule Log Shakes](https://www.trendhunter.com/trends/chocolate-yule-log-shake.md) - [QSR-Produced Milkshake Menus](https://www.trendhunter.com/trends/shake-shack-7.md) - [Holiday-Themed Milkshake Menus](https://www.trendhunter.com/trends/smashburger-holiday-milkshakes.md) - [Festive Blended Milkshakes](https://www.trendhunter.com/trends/festive-blended-milkshake.md) - [Minty Seasonal QSR Shakes](https://www.trendhunter.com/trends/whataburger-white-chocolate-peppermint-shake.md) - [Dark Chocolate Peppermint Shakes](https://www.trendhunter.com/trends/dark-chocolate-peppermint-shake.md)