# Crystal-Covered Makeup Brushes Artis' Holiday Makeup Brushes are Studded with Swarovski Crystals By Laura McQuarrie | Published 2020-10-20 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/holiday-makeup-brushes References: [allure](https://www.allure.com/story/artis-makeup-brushes-swarovski-crystal-holidays) & [byartis](http://www.byartis.com) Artis is introducing holiday makeup brushes that elevate its iconic Artis Oval 7 Brush with [Swarovski crystals](https://www.trendhunter.com/trends/oakley-x-swarovski). There are three Swarovski-covered versions of the makeup brush, each of which can be used to evenly apply a variety of makeup products like foundation, blush, bronzer or even skincare products. the Translucent Crystal Elite Mirror Oval 7 Brush, the Red Crystal Elite Mirror Oval 7 Brush and the Emerald Crystal Elite Mirror Oval 7 Brush are all decked out in colorful crystals, offering an elegant take on the colors of the season. In previous years, Artis has launched $25,000 [diamond-encrusted versions](https://www.trendhunter.com/trends/dreams-express) of its Elite Oval 7 Brush but this year the holiday makeup brushes are much more accessibly priced for the average collector and beauty lover. Image Credit: Artis ## Trend Insights (Trend Hunter) - Score: 3.4/10 - Popularity: 37% | Activity: 57% | Freshness: 9% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What Makes This Trend Stand Out - **Crystal-covered Makeup Brushes:** Disruptive innovation opportunity: Incorporating Swarovski crystals into makeup brushes creates a luxurious and visually appealing product. - **Holiday-themed Makeup Brushes:** Disruptive innovation opportunity: Designing makeup brushes that are specifically tailored for holiday seasons offers a unique and festive beauty experience. - **Accessible Luxury Beauty Products:** Disruptive innovation opportunity: Offering high-quality, crystal-covered makeup brushes at a more affordable price point opens up the luxury beauty market to a wider range of consumers. ### Sectors Adopting This - **Beauty and Cosmetics:** Disruptive innovation opportunity: Beauty brands can explore incorporating luxurious elements like Swarovski crystals into their products to enhance their appeal to consumers. - **Luxury Goods:** Disruptive innovation opportunity: The use of crystals in makeup brushes creates an opportunity for luxury goods brands to expand their offerings and reach new customer segments. - **Collectibles:** Disruptive innovation opportunity: Creating limited-edition crystal-covered makeup brushes can attract collectors who are interested in unique and exclusive beauty items. ## Related on Trend Hunter - [Calligraphic Beauty Brushes](https://www.trendhunter.com/trends/victoria-beckham-beauty-brushes.md) - [Curated Bridal Beauty Products](https://www.trendhunter.com/trends/bridal-bundle.md) - [Precision Beauty Tools](https://www.trendhunter.com/trends/professionalgrade-makeup-brushes.md) - [Celeb-Approved Cosmetic Bundles](https://www.trendhunter.com/trends/kevyn-aucoin-beauty.md) - [Bedazzled High-End Makeup Lines](https://www.trendhunter.com/trends/holiday-2024-makeup.md) - [3D-Printed Makeup Brushes](https://www.trendhunter.com/trends/futura-avant-lab.md) - [Broom-Shaped Beauty Brushes](https://www.trendhunter.com/trends/custom-complexion-brush.md) - [Intricate Fairytale-Like Makeup Sets](https://www.trendhunter.com/trends/four-essential-sets.md) - [Festive Makeup Collections](https://www.trendhunter.com/trends/annabelle-holiday-collection.md)