# Seasonally Festive Fruit Snacks The Welch's Christmas Holiday Fruit Snacks are Charming By Michael Hemsworth | Published 2020-11-17 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/holiday-fruit-snacks References: [snackandbakery](https://www.snackandbakery.com/articles/95732-welchs-christmas-holiday-fruit-snacks) & [welchsfruitsnacks](http://www.welchsfruitsnacks.com/) The [Welch's](https://www.trendhunter.com/trends/welchs-fruit-n-yogurt) Christmas holiday fruit snacks have been announced by the brand as a new seasonal snack offering for consumers that will help them to enhance packed lunches or even Christmas stockings with a touch of sweetness. The fruit snacks are made with real fruit as the first ingredient, and area food source of vitamins A, C and E, while also containing no preservatives, gluten or fat. The Christmas-themed nature of the snacks has them in a variety of [festive shapes](https://www.trendhunter.com/trends/festively-shaped-pretzels) including a snowman, Santa Claus, ornament, snowflake and Christmas tree. The Welch's Christmas holiday fruit snacks are being launched in both five-count boxes as well as 28-count boxes to suit consumer needs this festive season. ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 15% | Activity: 28% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What's Driving This Trend - **Seasonal Fruit Snacks:** Opportunity to capitalize on consumer desire for festive and seasonal food options by introducing limited edition fruit snacks for various holidays. - **Real Fruit Ingredients:** Opportunity to create a marketing advantage by highlighting the use of real fruit as the first ingredient in fruit snack products, appealing to health-conscious consumers. - **Specialty Packaging:** Opportunity to differentiate products by offering fruit snacks in festive shapes and designs, creating a more appealing and memorable experience for consumers. ### Who This Affects Most - **Food and Beverage:** Food and snack manufacturers can explore the creation of seasonal fruit snacks as a way to capture consumer interest and increase sales during holidays. - **Healthy Snacks:** Healthy snack brands can leverage the use of real fruit ingredients to position their products as a healthier alternative to traditional snacks, appealing to health-conscious consumers. - **Packaging and Design:** Packaging companies can offer specialty packaging solutions to food manufacturers looking to create unique and visually appealing fruit snack products for holiday seasons. ## Related on Trend Hunter - [Flavorful Patriotic Fruit Snacks](https://www.trendhunter.com/trends/welchs-fruit-snacks-red-white-blueberry.md) - [Whole Fruit Halloween Snacks](https://www.trendhunter.com/trends/welchs-juicefuls-monster-splash.md) - [Halloween-Inspired Gummy Snacks](https://www.trendhunter.com/trends/welchs-1.md) - [Strip-Style Whole Fruit Snacks](https://www.trendhunter.com/trends/welchs-absolute-fruitfuls.md) - [Zero-Sugar Fruit Snacks](https://www.trendhunter.com/trends/welchs-zero-sugar-fruity-bites.md) - [Fruity Yogurt Easter Snacks](https://www.trendhunter.com/trends/welchs-fruit-n-yogurt-eggs.md) - [Dynamic Fruit Snacks](https://www.trendhunter.com/trends/welchs-juicefuls-fusions.md) - [Festive Snack Packaging Designs](https://www.trendhunter.com/trends/seasonal-assortment.md) - [Seasonal Halloween Marketing Promotions](https://www.trendhunter.com/trends/welchs-fruit-snacks-1.md)