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# Ergonomically Curved Watches
The Hoi Watch Features a Funky Twist for a More Ergonomic Fit

By Ell Smith | Published 2017-07-07 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/hoi-watch
References: [yankodesign](http://www.yankodesign.com/2017/07/07/your-wrists-will-love-this-wonky-watch/) & [gizmodo.cz](http://www.gizmodo.cz/?tag=christian-minto)

The Hoi watch is a [colorful watch](https://www.trendhunter.com/trends/time-for-fun) with a funky twist that serves a larger purpose than its visual appeal.

This product features a design in which the watch's face bends to the left, a curved placement that actually provides the wearer with a more natural feel. These bizarre [bending straps](https://www.trendhunter.com/trends/watch-concept-1) make it easier for the wrists to move naturally without being disturbed by an awkward watch face. The curved face allows the user the up and down wrist motion traditional watches restrict.

In addition to its [ergonomic benefits](https://www.trendhunter.com/trends/vertical-mouse-concept), this product's bold and fashionable design makes for the perfect accessory. Made with non-allergenic rubber and elastic, this watch offers users a comfortable, all day wear that's ergonomically beneficial and fashion forward.

## Trend Insights (Trend Hunter)

- Score: 5.9/10
- Popularity: 81% | Activity: 88% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Jewelry](https://www.trendhunter.com/jewelry)

## Key Themes

### Key Themes Behind This Trend

- **Ergonomic Watch Design:** The trend of ergonomic watch design presents opportunities for innovative brands to create watches that prioritize comfort and natural movement.
- **Functional Fashion Accessories:** The trend of functional fashion accessories creates space for brands to develop products that offer both style and practicality, like the Hoi watch.
- **Curved Watch Faces:** By embracing curved watch faces, companies can tap into a trend that allows for improved ergonomics and enhanced user experiences.

### Where This Applies

- **Fashion Accessories:** The fashion accessories industry has the potential to embrace the trend of ergonomic watches and incorporate functional design elements into their offerings.
- **Watchmaking:** In the watchmaking industry, there is an opportunity to disrupt traditional designs by introducing more ergonomic and innovative watch faces.
- **Sports and Fitness:** The sports and fitness industry can leverage the trend of ergonomic watches to create timepieces that enhance athletes' performance and comfort during physical activities.

## Related on Trend Hunter

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