# Pageant Hockey Costumes Miss Universe Canada's National Outfit Boasts a Corset and Scoreboard By Meghan Young | Published 2015-01-30 | Unique Source: Trend Hunter, https://www.trendhunter.com/trends/hockey-costume References: [huffingtonpost](http://www.huffingtonpost.ca/2015/01/23/miss-universe-canada-costume-hockey-horror_n_6535058.html) The Miss Universe competition brought out a lot of creative looks this year, most notably Canada's own hockey costume. As though straight out of Barney Stinson's maniacal mind, the hockey costume is a strange combination of a Victorian ballgown and sports uniform. A fan of hockey sticks are attached to a corset bodice while the contestant's white wig is topped with a [Stanley Cup crown](https://www.trendhunter.com/trends/lululemon-4). Topped with a digital scoreboard, the [Miss Universe Canada](https://www.trendhunter.com/trends/performance-enhancing-canadians) hockey costume was worn by Chanel Beckenlehner. Although greeted with both horror and praise, it is hard to knock a woman who was brave enough to strut down the stage in front of a live audience and millions of television viewers. ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 33% | Activity: 63% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) ## Key Themes ### Key Themes Behind This Trend - **Creative Costumes:** Disruptive innovation opportunity: Develop unique and imaginative costumes for pageant competitions that blend different themes and styles. - **Sports Fashion Fusion:** Disruptive innovation opportunity: Combine elements of sports uniforms with high-fashion designs to create bold and unconventional outfits for various events. - **Digital Augmentation:** Disruptive innovation opportunity: Incorporate digital elements, like scoreboards and interactive displays, into costumes to enhance visual impact and create immersive experiences. ### Where This Applies - **Fashion:** Disruptive innovation opportunity: Explore new avenues of design by merging different themes and styles to create unique and eye-catching garments for fashion shows and events. - **Entertainment:** Disruptive innovation opportunity: Collaborate with performers and entertainers to develop innovative costumes that bring together elements of sports and fashion to create visually striking stage outfits. - **Event Production:** Disruptive innovation opportunity: Integrate technology and digital components into costumes for live events and performances to create engaging and interactive experiences for the audience. ## Related on Trend Hunter - [Hockey Fan Cosmetic Campaigns](https://www.trendhunter.com/trends/eyesleafsface.md) - [Hockey-Centric QSR Partnerships](https://www.trendhunter.com/trends/tim-hortons-x-the-pwhl.md) - [Playful Hockey Campaigns](https://www.trendhunter.com/trends/beard-in-a-box.md) - [Performance-Driven Competitive Attires](https://www.trendhunter.com/trends/curling-national-team.md) - [Hockey Hero-Celebrating Campaigns](https://www.trendhunter.com/trends/hockey-heroes.md) - [Hockey Rivalry Burger Menus](https://www.trendhunter.com/trends/showdown-menu.md) - [Hockey-Inspired Collaborative Art Installations](https://www.trendhunter.com/trends/prime-monday-night-hockey.md) - [Couture Ketchup Dresses](https://www.trendhunter.com/trends/la-robe-ketchup.md) - [DIY Fandom Initiatives](https://www.trendhunter.com/trends/make-it-merch.md)