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# Grungy Rebel Fashions
Hirschy Hirschfelder Brazenly Poses in Leather for Schön! Magazine

By M | Published 2014-04-22 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/hirschy-hirschfelder
References: [visualoptimism.blogspot](http://visualoptimism.blogspot.ca/2014/04/mathilda-hirschy-hirschfelder-by-alice.html) & [schonmagazine](http://schonmagazine.com/)

Alice Rosati shot Australian model Hirschy Hirschfelder in an arrant teen angst-themed spread for the latest issue of UK Schön! Magazine.

Schön! Magazine is known for its [outlandish and sometimes controversial shoots](https://www.trendhunter.com/trends/dirty-looks) that like to push the pop culture envelope. Rosati shot beautiful, black-haired vixen Hirschfelder slouching against brick walls, couches and staircases in [edgy leather clothes](https://www.trendhunter.com/trends/rudsaks-cassie-sb). Hirschfelder channels a boisterous attitude as she struts her stuff in edgy red overalls, [ripped-up jeans](https://www.trendhunter.com/trends/the-october-collection) and velveteen Coca Cola shirts. Throughout the shoot, Hirschfelder only glares at the camera and purses her lips; she never cracks a smile.

One of the most memorable looks from the Schön! Magazine shoot is Hirschfelder dressed up in a maroon leather halter-neck dress wearing a heart-shaped eye-patch.

## Trend Insights (Trend Hunter)

- Score: 4.3/10
- Popularity: 78% | Activity: 43% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What's Driving This Trend

- **Revamped Rebel Fashion:** Opportunity to disrupt the fashion industry with edgy and unconventional designs that cater to consumers seeking a rebellious and defiant style.
- **Provocative Photography:** Innovative possibilities in photography with shoots that challenge traditional concepts of beauty and explore controversial themes.
- **Youthful Attitude Fashion:** Disruptive potential for fashion brands to capture the teen market by creating clothing that embodies a rebellious, nonchalant attitude.

### Who This Affects Most

- **Fashion Design:** Opportunity for fashion designers to create avant-garde collections that incorporate grungy, edgy elements.
- **Photography:** Potential for photographers to experiment with unconventional concepts and push boundaries in fashion shoots, appealing to a niche audience.
- **Youth Apparel:** Industry disruption potential for youth clothing brands to offer rebellious and non-conformist fashion choices that resonate with teenage consumers.

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