# Stereotype Dog Guides The Hipsters Puppies Book is Based Off of the Famous Tumblr Blog By Carly Foy | Published 2011-07-12 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/hipster-puppies1 References: [incrediblethings](http://www.incrediblethings.com/pets/hipster-puppies-only-read-tumblr-npr-and-this-book/) & [urbanoutfitters](http://www.urbanoutfitters.com/urban/catalog/productdetail.jsp?itemdescription=true&itemCount=80&startValue=1&selectedProductColor=&sortby=&id=23075567&parentid=A_NEWARRIVALS&sortProperties=) The Hipster Puppies book is the perfect gift for the puppy-loving hipster in your life. The book, which ironically mocks hipsters, features dogs donning some of the more notable hipster ensembles. According to seller [Urban Outfitters](https://www.trendhunter.com/trends/petshelter-american-lager), it contains "Never-before-seen pictures from the ever-popular Tumblr series, adorable and egotistical dogs, depicted in full color and cross-breed snark and irony at its best." With puppies donning scarves and thick-rimmed glasses, the Hipster Puppies book by Christopher R. Weingarten features 114 pages of [puppy fashion](https://www.trendhunter.com/trends/pet-passion). **Implications** - The pet craze has reached new heights as of late, with canine-crazed consumers seeking the newest ways to [pamper their pets](https://www.trendhunter.com/trends/biting-edge-1). Essentially, this desire to show love for cuddly companions has extended into an urge to instill human qualities into canines and other domesticated critters. This exemplifies a need for a more interactive relationship that companies can surely capitalize on. ## Trend Insights (Trend Hunter) - Score: 2.0/10 - Popularity: 36% | Activity: 17% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Internet](https://www.trendhunter.com/internet) ## Key Themes ### Key Themes Behind This Trend - **Pet Personalization:** Consumers are looking for new ways to pamper their pets and instill human qualities in them, providing opportunities for companies to create personalized products and services for pets. - **Irony Marketing:** The popularity of the Hipster Puppies book shows the potential success of marketing strategies that use irony and satire to appeal to younger, hipster consumers. - **Stereotype Mockery:** The success of the Hipster Puppies book demonstrates the potential for products and services that playfully mock and satirize stereotypes, particularly among younger audiences. ### Where This Applies - **Pet Industry:** The trend towards pet personalization indicates opportunities for companies to create customized products and services for pets, such as personalized diets and grooming. - **Marketing and Advertising:** The success of irony marketing suggests opportunities for businesses to appeal to younger, hipster consumers by using humor and satire in their branding and campaigns. - **Publishing:** The popularity of the Hipster Puppies book highlights the potential market for publishing products that playfully mock and satirize pop culture and societal trends. ## Related on Trend Hunter - [Book-Themed Plush Collectibles](https://www.trendhunter.com/trends/punchkins-book-plushies.md) - [Dog-Themed Puzzles](https://www.trendhunter.com/trends/dogthemed-puzzle.md) - [Influencer Dog Treat Collections](https://www.trendhunter.com/trends/influencer-dog-treat-collection.md) - [Minimalist Pet Accessory Collections](https://www.trendhunter.com/trends/neighborhood-dog-series.md) - [Human-Centric Pet Retail Experiences](https://www.trendhunter.com/trends/my-human.md) - [Makeup-Themed Dog Toys](https://www.trendhunter.com/trends/makeupthemed-dog-toys.md) - [Dog Food Cookbooks](https://www.trendhunter.com/trends/dog-food-cookbook.md) - [Brewery-Backed Dog Merchandise](https://www.trendhunter.com/trends/brewdog-1.md) - [Fashionable Vegan Dog Collars](https://www.trendhunter.com/trends/pupchies.md)