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# Bum Covers Hide Your Thongs
Hip-T

By Bianca | Published 2008-01-29 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/hip-t
References: [shefinds](http://shefinds.com/blog/index.php/weblog/comments/showing_your_thong_is_so_y2k_heres_a_modern_solution/) & [myhip-t](http://www.myhip-t.com/)

Ladies, how many times have you released your thong was poking out of your low rise jeans? Or that your tummy or lower back was suddenly getting a draft because those stupid designers couldn't create a shirt long enough to keep your kidneys warm? It's time you got a[Hip-T](http://www.myhip-t.com).

They're [cotton waist covers](https://www.trendhunter.com/trends/signature-cotton-collection) that help fix the bareness caused by too-short shirts or [too-low cut jeans](https://www.trendhunter.com/trends/u-by-kotex-maximalism-jeans). They're basically half undershirts that look like [lacy camisoles](https://www.trendhunter.com/trends/feather-lace), yet don't leave the bulk under a tight sweater.

No boys, most of us DON'T show our thongs to get your attention; it's an actual fashion slip-up that can happen the most most unsleezy among us. Bending over to look at the cans on the bottom shelf at the grocery store; standing up to reach across the table to grab salt, or simply getting way into dance moves at the bar can all be causes for unintended exposure.

## Trend Insights (Trend Hunter)

- Score: 5.8/10
- Popularity: 93% | Activity: 73% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Thong-coverage Accessories:** Disruptive innovation opportunity: Develop innovative accessories that provide coverage and prevent thong exposure in low-rise jeans and short shirts.
- **Short Shirt Solutions:** Disruptive innovation opportunity: Create innovative designs or garments that address the issue of shirts being too short, providing coverage and warmth.
- **Fashion Slip-up Prevention:** Disruptive innovation opportunity: Design new clothing items or technologies that prevent accidental fashion slip-ups, such as thong exposure or drafts caused by clothing.

### Sectors Adopting This

- **Fashion Accessories:** Disruptive innovation opportunity: Develop and market innovative accessories that address the need for coverage in low-rise jeans and short shirts.
- **Apparel Manufacturing:** Disruptive innovation opportunity: Explore new manufacturing methods or materials to create garments that are longer, providing coverage without bulkiness.
- **Fitness and Dancewear:** Disruptive innovation opportunity: Create specialized clothing or activewear that prevents accidental exposure during physical activities, ensuring comfort and coverage.

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