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# Hip Hop Lego
Rap Gets Its Shot at Lego Album Cover Recreation

By Ryan Hinkson | Published 2009-12-07 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/hip-hop-lego-album
References: [coolhunting](http://www.coolhunting.com/archives/2008/12/hiphop_goes_leg.php) & [thetoyzone](http://www.thetoyzone.com/2008/lego/20-album-covers-recreated-in-lego/)

Growing up, two of my favorite things were [Lego](https://www.trendhunter.com/trends/lego-lofi-girl) and hip hop music. Unfortunately, I don’t have much time to play with Lego anymore; however, hip hop still reigns supreme in my life so I was thrilled to see that after the buzz created by the recreation of some Beatles and other classic rock albums, rap now gets its chance.

You don’t have to be a Lego or even rap music fan to appreciate the spot on [recreation of albums covers](https://www.trendhunter.com/trends/dancing-figures-mural), from hip hop heavyweights including the likes of Dr. Dre, De La Soul, Nas, Wyclef, Outkast and the Old Dirty Bastard (may he rest in peace).

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 47% | Activity: 27% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### What's Driving This Trend

- **Lego Album Cover Recreation:** Opportunity for Lego to collaborate with musicians and recreate iconic album covers, attracting fans of both Lego and music.
- **Rap and Music Merchandise:** The popularity of rap music opens up a lucrative market for merchandise collaborations with artists, including apparel and collectibles.
- **Nostalgic Pop Culture Remakes:** Recreating iconic album covers using Lego taps into the nostalgia of pop culture, appealing to both music fans and Lego enthusiasts.

### Who This Affects Most

- **Recreation and Entertainment:** The recreation of album covers using Lego offers a unique and engaging form of entertainment, attracting consumers of all ages.
- **Music and Merchandising:** The booming rap music industry presents opportunities for merchandising collaborations, such as clothing lines, accessories, and collectibles.
- **Toy and Collectibles:** The Lego album cover recreation trend can drive sales in the toy and collectibles industry, appealing to nostalgic consumers and music enthusiasts.

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