# Samurai-Inspired Denim Evisu International Jeans By Going Like Sixty | Published 2008-09-03 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/hip-global-jeans-evisu-international-loves-samurai References: [international.evisu](http://international.evisu.com/collections/mens/eau08/) **Evisu** is a Japanese designer that loves high end jeans. The company also loves Japan's history and wants to intermingle it with modern day American styles. The **Sashimono** is an important icon of the Samurai, so Evisu designed these jeans with icons meant to strike fear in all those who approach the wearer. Personally? I think in New York these jeans would indicate you got the crap beaten out of you. **Implications** - But then again, Evisu International Jeans were also the denimwear of choice for dozens of rappers frmo 2008-2010. Mock me all you want, if I see one of my favorite rappers rocking it, chances are I'm going to support it. Evisu fits the mold to a T. ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 54% | Activity: 26% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What Makes This Trend Stand Out - **Samurai-inspired Denim:** Opportunity for fashion brands to incorporate cultural elements into modern designs. - **Iconic Design:** Potential for creating clothing items with symbols that evoke specific emotions. - **Influence of Pop Culture:** Opportunity to leverage celebrity endorsements to attract consumer support. ### Sectors Adopting This - **Fashion:** Fashion industry can explore innovative ways to blend historical and contemporary elements in clothing. - **Streetwear:** Streetwear brands can tap into the appeal of unique designs that reflect cultural symbols. - **Music:** Music industry could collaborate with fashion brands to create exclusive clothing lines inspired by popular artists. ## Related on Trend Hunter - [Sophisticated Denim Lines](https://www.trendhunter.com/trends/blue-tab.md) - [Collaboration Clothing-Branded Gaming Devices](https://www.trendhunter.com/trends/razer-evisu-collection.md) - [Ultra-Wide Collaborative Denim](https://www.trendhunter.com/trends/superwide-levis.md) - [Flattering Retro Oversized Denim](https://www.trendhunter.com/trends/jnco.md) - [Handpicked Vintage Sporty Denim](https://www.trendhunter.com/trends/repossessed-climb-jeans.md) - [Collaborative Relaxed Vintage Denim](https://www.trendhunter.com/trends/lee-and-beams-1.md) - [Juxtaposing Japanese Kimonos](https://www.trendhunter.com/trends/reversible-sukajan-kimono.md) - [One-Legged Luxury Fashion Jeans](https://www.trendhunter.com/trends/onelegged-jean.md) - [Collaborative Denim-Centric Fashion](https://www.trendhunter.com/trends/united-arrows-1.md)