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# Artisan Chicken Nuggets
Hip Chick Farms Produces All-Natural Poultry Products for Kids

By Katherine Pendrill | Published 2016-09-09 | Life-Stages
Source: Trend Hunter, https://www.trendhunter.com/trends/hip-chick-farms
References: [foodnavigator-usa](http://www.foodnavigator-usa.com/Manufacturers/Hip-Chick-Farms-overcomes-terrible-odds-to-secure-2M) & [hipchickfarms](http://www.hipchickfarms.com/)

Hip Chick Farms is catering to changing consumer preferences with all-natural poultry products for kids. While chicken nuggets are undoubtedly a popular food choice among children, many parents are wary of the kinds of ingredients used to make such products. This company offers a more natural alternative for moms and dads who are increasingly concerned about what goes into the food their kids are eating.

Hip Chick Farm marries the convenience of [frozen poultry products](https://www.trendhunter.com/trends/true-story-foods-1) with the delicious taste of all-natural meat. Unlike other companies, Hip Chick Farms uses humanely raised chicken and other organic ingredients to create [kid-friendly products](https://www.trendhunter.com/trends/veggy-kids) such as chicken nuggets, meatballs and chicken wings. The focus on quality in addition to an emphasis on convenience is meant to make the products more appealing to health-conscious shoppers like millennial parents.

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 35% | Activity: 56% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Alpha
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Youth](https://www.trendhunter.com/youth)

## Key Themes

### What's Driving This Trend

- **All-natural Kids' Food:** Disruptive innovation opportunity: Developing new all-natural food options specifically targeted towards children to cater to parents' increasing concerns about ingredients.
- **Convenient Frozen Poultry:** Disruptive innovation opportunity: Creating convenient frozen poultry products that prioritize taste and quality, appealing to health-conscious shoppers.
- **Health-conscious Parenting:** Disruptive innovation opportunity: Offering products that align with the growing trend of health-conscious parenting, aiming to provide healthier options for kids.

### Who This Affects Most

- **Food:** Disruptive innovation opportunity: Exploring the development of healthier, all-natural food products for kids within the food industry.
- **Frozen Foods:** Disruptive innovation opportunity: Integrating high-quality and all-natural ingredients into frozen food products, targeting health-conscious consumers.
- **Parenting:** Disruptive innovation opportunity: Offering resources and products that support health-conscious parenting, focusing on providing healthier options for children.

## Related on Trend Hunter

- [Cauliflower-Breaded Chicken Bites](https://www.trendhunter.com/trends/all-natural-chicken-bites.md)
- [Meat-Free Dinosaur-Shaped Nuggets](https://www.trendhunter.com/trends/notchicken-dino-nuggets.md)
- [Cage-Free Chicken Products](https://www.trendhunter.com/trends/the-chookery.md)
- [Prehistoric Free-From Chicken Nuggets](https://www.trendhunter.com/trends/dino-nuggets.md)
- [Dairy-Free Chicken Nuggets](https://www.trendhunter.com/trends/fry-the-coop.md)
- [Humanely Raised Chicken Products](https://www.trendhunter.com/trends/spicy-breaded-chicken.md)
- [Lightly Breaded Chicken Snacks](https://www.trendhunter.com/trends/applegate-naturals-chicken-products.md)
- [High-Protein Chicken Snacks](https://www.trendhunter.com/trends/tyson-simple-ingredient-nuggets.md)
- [Textured Chicken Nuggets](https://www.trendhunter.com/trends/eathappy-origin.md)
