# Gigantic Gen-Y Decals The Hindsvik 'At' Symbol Furnishing is Modern By Jordy E | Published 2012-04-23 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/hindsvik-at-symbol References: [nylonmag](http://nylonmag.com/nylonblogs/blog/2012/04/20/get-me/) & [etsy](http://www.etsy.com/listing/70103783/wood-letter-at-symbol-wall-hanging-baby?ref=tre-2722704418-1) The Hindsvik 'at' symbol confirms the generation-Y obsession with all things technological. Known for producing vintage home furnishings, the brand has released the wall decal in association with [Etsy](https://www.trendhunter.com/trends/keyboard-wrist-rest). The large sign is now a familiar image, typed out by millions on a daily basis, and as such it was arguably only a matter of time before someone brought it into the architectural realm. The 29" wall hanging is offered in 9 bright shades, and buyers may choose between a black or natural wood finish. The Hindsvik brand also sells a line of large lumber-infused letters, allowing for the formation of concise [Twitter](https://www.trendhunter.com/trends/elon-musk-and-x)-themed sentences, or perhaps e-mail addresses. The digital world has officially seeped into every niche imaginable. ## Trend Insights (Trend Hunter) - Score: 0.4/10 - Popularity: 2% | Activity: 1% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Why This Trend Is Growing - **Social-media Themed Decor:** The growing trend of using social-media icons, symbols, and themes in home decor offers opportunities for companies to create unique and personalized products. - **Retro Meets Modern Design:** The combination of vintage design with modern technology offers a fresh new approach to decorating, providing opportunities for businesses to create unique products. - **Customizable Interior Design:** The popularity of personalized social media, combined with the trend towards individualized interior design, presents an opportunity for businesses to create a customizable home decor market. ### Industries Being Reshaped - **Home Decor:** As more people look to spruce up their homes during the pandemic, home decor companies can capitalize on the trend of incorporating technology themes in their products. - **Furniture:** Furniture companies can incorporate social-media themed design elements into their products for an updated aesthetic that appeals to a younger, tech-savvy audience. - **Wall Décor:** Businesses specializing in wall decor can take advantage of the trend towards using social media icons to create unique, personalized products. ## Related on Trend Hunter - [Gen Z-Coded Design Platforms](https://www.trendhunter.com/trends/canva-chronically-online.md) - [Visual Graphic-Inspired Accessories](https://www.trendhunter.com/trends/esc-keys.md) - [Expansive Lounge Furniture Capsules](https://www.trendhunter.com/trends/symbol-home.md) - [Typography-Inspired Lifestyle Collections](https://www.trendhunter.com/trends/house-industries.md) - [Typography-Inspired Canadian Sweatshirts](https://www.trendhunter.com/trends/okayok.md) - [Rotating Punctuation Mark Hangers](https://www.trendhunter.com/trends/emotion-hanger.md) - [Chic Modern Cuckoo Clocks](https://www.trendhunter.com/trends/modern-cuckoo-clock1.md) - [Playful Gen Z Keyboards](https://www.trendhunter.com/trends/logitech-pop-keys.md) - [Incredibly Vibrant Homeware Collections](https://www.trendhunter.com/trends/vibrant-homeware.md)