# Legacy Brand Holiday Candies The Hilco 2023 Holiday Collection Has New and Classic Flavors By Michael Hemsworth | Published 2023-11-29 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/hilco-2023-holiday-collection References: [csnews](https://csnews.com/hilco-usa-2023-holiday-collection) & [hilcousa](https://www.hilcousa.com)  The Hilco 2023 holiday collection is making its formal debut onto the market in the US where shoppers will be able to choose from several new and classic flavors this festive season. The brand is introducing the Girl Scout Thin Mint and Kool-AId candy canes that are sure to capture the attention of shoppers given the legacy nature of the two brands. The brand is also introducing the Kool-Aid Story Books with Popping Candy as a two-in-one gift that's perfect as a stocking stuffer. Finally, the Peppermint Flavored Candy Cane Spoons are sure to dress up any hot chocolate or cafe-inspired beverage from the comfort of home. The Hilco 2023 holiday collection is priced starting at $1.99 and is expected to make waves amongst shoppers seeking out new yet familiar options for their celebrations. ## Trend Insights (Trend Hunter) - Score: 1.1/10 - Popularity: 8% | Activity: 6% | Freshness: 19% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Legacy Brand Holiday Candies:** The Hilco 2023 holiday collection offers new and classic flavors, including Girl Scout Thin Mint and Kool-Aid candy canes, appealing to the nostalgic preferences of shoppers. - **Two-in-one Gift Options:** The introduction of Kool-Aid Story Books with Popping Candy as stocking stuffers presents a convenient and enjoyable gift option for shoppers. - **Enhancing Beverage Experience:** The Peppermint Flavored Candy Cane Spoons provide a festive touch to hot chocolate and cafe-inspired beverages, elevating the at-home drinking experience. ### Sectors Adopting This - **Food and Beverage:** The food and beverage industry can capitalize on the demand for nostalgic holiday flavors by introducing unique and innovative candy options. - **Gift and Seasonal Merchandise:** The gift and seasonal merchandise industry can benefit from offering two-in-one gift options like the Kool-Aid Story Books with Popping Candy, appealing to shoppers looking for convenient and enjoyable presents. - **Home Goods and Kitchen Appliances:** The home goods and kitchen appliances industry can tap into the desire for enhanced beverage experiences by creating products that complement the Peppermint Flavored Candy Cane Spoons, enhancing the at-home drinking rituals. ## Related on Trend Hunter - [Cost-Conscious Christmas Candy Collections](https://www.trendhunter.com/trends/the-hershey-company-holiday-range.md) - [Branded Holiday Candy Collections](https://www.trendhunter.com/trends/frankford-candy-holiday-collection.md) - [Cookie-Flavored Candy Canes](https://www.trendhunter.com/trends/girl-scout-thin-mints-candy-canes.md) - [Halloween-Themed Popping Candies](https://www.trendhunter.com/trends/hilco-treats.md) - [Modernized Holiday Candy Lineups](https://www.trendhunter.com/trends/holiday-candy-lineup.md) - [Festive Gummy Candy Ranges](https://www.trendhunter.com/trends/haribo-holiday-collection.md) - [Holiday Sour Candies](https://www.trendhunter.com/trends/holiday-sour-candies.md) - [Holiday Themed Marshmallow Treats](https://www.trendhunter.com/trends/holiday-candy.md) - [Holiday-Themed Candy Collections](https://www.trendhunter.com/trends/niagara-hand-crafted-chocolates.md)