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# Grayscale Pop Star Editorials
Hilary Duff is All Grown Up in the Latest Issue of ELLE Canada

By Meghan Young | Published 2014-11-08 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/hilary-duff
References: [fashiongonerogue](http://www.fashiongonerogue.com/hilary-duff-gets-glam-elle-canada-december-2014-cover-story/) & [ellecanada](http://www.ellecanada.com/)

After releasing a couple new music tracks and announcing her split from ice hockey player Mike Comrie, it comes as no surprise that Hilary Duff is introducing a more mature and edgy look to the world and especially her fans. It doesn't hurt that other pop stars are all about such [glamorous looks](https://www.trendhunter.com/trends/winter-2025-campaign) as well. And that reinvention is the name of the game in this business.

Hilary Duff was shot by photographer Max Abadian. Styled in [black and white pieces](https://www.trendhunter.com/trends/jiyongkim-fw25) from the likes of [Dolce & Gabbana](https://www.trendhunter.com/trends/il-pranzo-campaign) by Juliana Schiavinatto, Hilary Duff appears in the December 2014 issue of the magazine. She was captured in studio in black and white, which adds to the glamor of the photoshoot.

## Trend Insights (Trend Hunter)

- Score: 2.4/10
- Popularity: 55% | Activity: 8% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Key Themes Behind This Trend

- **Pop Star Image Reinvention:** Pop stars like Hilary Duff are embracing a more mature and edgy look, which creates opportunity for fashion and beauty brands to market themselves as trendsetters in this space.
- **Grayscale Fashion Editorials:** Magazines like ELLE Canada are featuring black and white photoshoots with pop stars, giving rise to opportunities for clothing brands to market their black and white pieces to consumers who desire a more glamorous look.
- **Celebrity Photographer Collaborations:** Collaborating with photographers like Max Abadian, who shot Hilary Duff for ELLE Canada, presents an innovative opportunity for photographers to showcase their talent and for celebrities to showcase their personality in a unique way.

### Where This Applies

- **Fashion:** The fashion industry can capitalize on the trend of pop stars embracing a more mature and edgy look by showcasing black and white pieces and accessories, as well as collaborating with photographers to create unique photoshoots.
- **Beauty:** As pop stars reinvent their image, the beauty industry can create a line of edgy and glamorous makeup and hair products to cater to consumers who desire a similar look.
- **Photography:** Celebrity photography is a growing industry, as more and more pop stars and celebrities team up with photographers to create unique and captivating images for magazines, billboards, and social media platforms.

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