# High-Quality Vodkas The SoNo 1420 High Vodka (100 Proof) Comes in Eye-Catching Packaging By Kalin Ned | Published 2023-02-12 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/highquality-vodka References: [shopsono1420](https://shopsono1420.com/products/1420-high-vodka-100-proof)  This high-quality vodka by [SoNo 1420 American Craft Distillers](https://www.trendhunter.com/trends/readytomix-cocktails) strikes the perfect balance between premium strong spirits and an eye-catching aesthetic. The brand's 1420 High Vodka is for real connoisseurs who are looking to take their tasting experience to the next level. This spirit "locks in at a toasty [100 proof/50% alcohol by volume](https://www.trendhunter.com/trends/lalo-tequila-limited-edition-high-proof)." That is 25% more alcohol than the average vodka. Fully gluten-free and with no added sugar, the high-quality vodka has been "made exclusively from the sweet nectar of ripe sugarcane." The packaging of this product, on the other hand, features a [colorful retro feel](https://www.trendhunter.com/trends/collectible-spirits-bottle) that surely allows for the vodka to stand out on the shelf. With spirits made in the USA, SoNo 1420 American Craft Distillers is a "destination craft distillery." Image Credit: SoNo 1420 American Craft Distillers ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 42% | Activity: 40% | Freshness: 14% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What's Driving This Trend - **Premium Spirits:** There are opportunities to create high-quality spirits with unique aesthetics that stand out on the shelf. - **Higher Proof Alcohol:** Opportunities exist to produce higher proof alcohol products that are still smooth and drinkable for connoisseurs. - **Gluten-free Alcohol:** There is a growing demand for gluten-free alcohol products made from alternative ingredients such as sugarcane. ### Who This Affects Most - **Craft Distillery:** By creating unique, eye-catching packaging, craft distillers can differentiate themselves from bigger, more established brands. - **Premium Alcohol Producers:** Producers of high-quality spirits can appeal to connoisseurs by offering products with a higher alcohol content and unique flavor profiles. - **Alternative Ingredients:** Companies that offer alcohol products made from alternative ingredients to wheat and barley, such as sugarcane, can tap into the growing gluten-free market. ## Related on Trend Hunter - [High-Strength Grain Spirits](https://www.trendhunter.com/trends/quarter-proof.md) - [Sugar-Free Low-Proof Vodkas](https://www.trendhunter.com/trends/body-vodka.md) - [Refined Canadian Vodkas](https://www.trendhunter.com/trends/dillons-vodka.md) - [Premium Unfiltered Vodka Spirits](https://www.trendhunter.com/trends/zakuska-vodka.md) - [Culinary-Inspired Vodka Sodas](https://www.trendhunter.com/trends/vaqit.md) - [Bong-Shaped Vodka Bottles](https://www.trendhunter.com/trends/illadelph-vodka.md) - [Premium Spiked Iced Teas](https://www.trendhunter.com/trends/high-noon-vodka-iced-tea.md) - [High-ABV Vodka Cocktails](https://www.trendhunter.com/trends/canned-white-russian.md) - [High-Proof Blanco Tequilas](https://www.trendhunter.com/trends/lalo-tequila-limited-edition-high-proof.md)