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# Highlighter-Hued Baby Sneakers
Nike's Highlighter Air Force Ones are a Bold Summer Shoe Option

By Madison Mackay | Published 2018-04-18 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/highlighter-air-force-one
References: [hypekids](https://hypekids.com/2018/4/nike-air-force-1-toddler-baby-where-to-buy) & [nike](https://www.nike.com/ca/t/air-force-1-lv8-uv-infant-toddler-shoe-KernMl/AO2288-700)

Athleticwear company [Nike](https://www.trendhunter.com/trends/air-foamposite-one-1) released the new highlighter Air Force One style for babies, toddlers and kids.

Made in the brand's classic silhouette, the shoes are made in a new colorway that was designed to add a pop of excitement to small feet. The sneakers are available in either Volt, [Moss](https://www.trendhunter.com/trends/ub10s-gelkayano-20), White or Black, but with the brightest and boldest being the Volt colorway. Using high-quality materials, Nike created the shoes to be worn comfortably all day, with an easy-pull tongue to help children take off and put on the sneakers as easily as possible.

The new highlighter Air Force One sneakers from Nike are available for a limited-time online now, starting at $52 a pair.

## Trend Insights (Trend Hunter)

- Score: 3.8/10
- Popularity: 62% | Activity: 43% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Alpha
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Highlighter-hued Sneakers:** Companies can leverage high-visibility colors to make kids' footwear more exciting and fashionable.
- **Comfortable Kids' Shoes:** Athleticwear companies can design high-quality sneakers that are both comfortable and fashionable for kids to wear all day.
- **Limited Edition Kids' Sneakers:** Marketing limited-time shoes allows for higher resale value and increased demand from sneaker enthusiasts and collectors.

### Sectors Adopting This

- **Children's Footwear:** Companies can target the children's market with high-quality, fashionable, and comfortable sneakers that will appeal to both kids and parents.
- **Athleticwear:** Athleticwear companies can leverage their brand recognition and design expertise to create exciting and stylish kids' footwear.
- **Collectible Sneakers:** Marketing limited-edition kids' sneakers can tap into the growing demand for collectibles and rare products among sneaker enthusiasts and collectors.

## Related on Trend Hunter

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