# high-end alpine collections Saint Laurent Rive Droite has released its Snow Edition Collection By Kalin Ned | Published 2026-01-23 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/highend-alpine References: [lesfacons](https://lesfacons.com/2025/12/17/saint-laurent-rive-droite-snow-edition-collection-film/)  [Saint Laurent Rive Droite](https://www.trendhunter.com/trends/saint-laurent-rive-droite-1) calls attention to its Snow Edition Collection, a high-end alpine apparel and equipment line developed under the direction of Anthony Vaccarello, with a cinematic ad campaign. Saint Laurent Rive Droite's Snow Edition Collection includes ski-focused ready-to-wear garments for all genders alongside specialized accessories. The high-end alpine apparel segment is complemented by "an elevated range of gear" that was made possible through a collaborative partnership with the manufacturer ZAI. By joining forces with the renowned manufacturer, Saint Laurent Rive Droite is able to introduce three distinct ski models engineered for high-speed control as part of its Snow Edition Collection. In addition to all of this, the luxury brand rounds off its seasonal offerings with "a black wooden sledge, a black Eretic snowscoot, and two black [Salomon](https://www.trendhunter.com/trends/sportstyle-line) helmets." Image Credit: Saint Laurent Rive Droite ## Trend Insights (Trend Hunter) - Score: 6.3/10 - Popularity: 65% | Activity: 64% | Freshness: 61% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Commercials](https://www.trendhunter.com/commercials) ## Key Themes ### Why This Trend Is Growing - **Luxe Performance Gear:** The blend of high-speed control engineering with luxury design in alpine gear showcases a growing market for performance-driven luxury sports equipment. - **Gender-inclusive Ski Fashion:** Designing ready-to-wear ski garments for all genders highlights the industry's move towards more inclusive and diverse winter sports fashion options. - **Brand-influencer Collaborations:** Partnerships with established manufacturers like ZAI demonstrate the power of strategic collaborations in elevating brand offerings in the luxury sports sector. ### Industries Being Reshaped - **Luxury Fashion:** The integration of high-end fashion with specialized sports equipment in alpine collections emphasizes the potential for growth within the luxury apparel sector. - **Winter Sports Equipment:** Innovative developments in high-speed control skis designed collaboratively underscore opportunities for advancements in high-performance winter sports gear. - **Gender-neutral Clothing:** Expanding gender-inclusive offerings in winter apparel points to burgeoning opportunities within the gender-neutral fashion industry. ## Related on Trend Hunter - [Alpine Streetwear Collections](https://www.trendhunter.com/trends/jacquemus-x-nike.md) - [Alpine Performance Collections](https://www.trendhunter.com/trends/grenoble-fw25.md) - [Luxury Alpine Skiwear Collections](https://www.trendhunter.com/trends/rudsak-fw2526-ski-collection.md) - [Graffiti Ski Streetwear](https://www.trendhunter.com/trends/elho-x-andr-saraiva.md) - [Luxe Concept Retail Spaces](https://www.trendhunter.com/trends/saint-laurent-rive-droite-1.md) - [Strikingly Chic Resort Collectons](https://www.trendhunter.com/trends/saint-laurent-resort-2026.md) - [Ultra-Chic Luxury Winter Capsules](https://www.trendhunter.com/trends/louis-vuitton-ski-2025.md) - [Ultra-Chic High-End Ski Capsules](https://www.trendhunter.com/trends/gucci-altitude.md) - [Chic Luxury Skiwear Collections](https://www.trendhunter.com/trends/yves-salomon-2025-skiwear.md)