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# Interactive High-Tech Mannequins
teamLabHanger Created Virtual Mannequins That are Hanger-Signaled

By Simal Yilmaz | Published 2013-03-12 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/high-tech-mannequins
References: [coolbusinessideas](http://www.coolbusinessideas.com/archives/virtual-mannequins/http://www.coolbusinessideas.com/archives/virtual-mannequins/) & [team-lab.net](http://www.team-lab.net/portfolio/teamlabhanger/hanger.html)

teamLabHanger created an incredible [retail system](https://www.trendhunter.com/trends/inventive-retail-strategies) that features virtual high-tech mannequins. The system requires an entire installation in the store and is operated on [virtual mannequins](https://www.trendhunter.com/trends/store-digital-twin) appearing on the screen once a piece of clothing has been taken off of the rack.

The digitization of the mannequins is appropriately progressive and has the advantage of being versatile. Though I am unsure of how practical it is for the system to operate with hangers being taken off the rack, since I don't recall the last time I pulled something out of the rack unless I was sure I wanted to try it on.

However, this a great segue that will surely spark up new ideas and utilize the [digital mannequin concept](https://www.trendhunter.com/trends/ai-virtual-fitting-room).

## Trend Insights (Trend Hunter)

- Score: 5.7/10
- Popularity: 70% | Activity: 92% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Interactive](https://www.trendhunter.com/interactive)

## Key Themes

### Key Themes Behind This Trend

- **Virtual Mannequins:** Creating virtual mannequins that appear on screens in retail stores when clothing items are taken off the rack.
- **Digitization of Retail:** Digitizing retail systems to introduce innovative features like interactive mannequins.
- **Versatile Retail Solutions:** Developing retail systems that have the advantage of being adaptable and versatile, such as the use of virtual mannequins.

### Where This Applies

- **Retail:** The retail industry can explore the use of digital mannequins to enhance the shopping experience, increase customer engagement, and drive sales.
- **Fashion:** Fashion brands and designers can leverage virtual mannequins to showcase their latest collections in a captivating and interactive way.
- **Technology:** The technology industry can provide solutions and advancements in virtual reality and display technologies to support the implementation of interactive mannequins in retail.

## Related on Trend Hunter

- [Virtual Fitting Mirror Systems](https://www.trendhunter.com/trends/ovme.md)
- [Connected Curated Wardrobe Designs](https://www.trendhunter.com/trends/lookandme-closet.md)
- [Holographic Fragrance Installations](https://www.trendhunter.com/trends/the-perfume-shop-holographic-technology.md)
- [Virtual Dressing Rooms](https://www.trendhunter.com/trends/ai-virtual-try-on.md)
- [GenAI Clothing Try-Ons](https://www.trendhunter.com/trends/ai-clothes-tryon.md)
- [Tech-Enabled Shopping Experiences](https://www.trendhunter.com/trends/cos-retail.md)
- [Consumer-Inspired Store Mannequins](https://www.trendhunter.com/trends/london-store-mannequins.md)
- [Virtual Outfit Try-Ons](https://www.trendhunter.com/trends/wardrobe-ai.md)
- [Interactive Virtual Denim Stores](https://www.trendhunter.com/trends/lee-jeans.md)
