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# Minty High-Protein Bars
The "Better-for-You" Elevation Bar is Packed with 20 Grams of Protein

By Laura McQuarrie | Published 2018-03-01 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/high-protein-bars
References: [candyindustry](https://www.candyindustry.com/articles/88080-products-of-the-year-storcks-toffifay-mondelezs-oreo-chocolate-bar-and-aldis-elevation-high-protein-bar) & [aldi.us](https://www.aldi.us/en/grocery-home/aldi-brands/elevation/elevation-detail/ps/p/elevation-by-millville-mint-chocolate-high-protein/)

Health-conscious consumers who are seeking out better-for-you and protein-rich snacks will find an appealing option in the Elevation by [Millville High](https://www.trendhunter.com/trends/millville-pancake-mix) Protein Bars. The [high-protein bar](https://www.trendhunter.com/trends/trek-high-protein-bars) boasts 20 grams of protein in total, plus 13 vitamins and minerals, as well as three grams of fiber per bar. The decadent protein product takes the form of a [chocolate-covered treat](https://www.trendhunter.com/trends/chocotein) with a texture-rich, layered interior that is naturally flavored.

The ALDI-exclusive Elevation High Protein Bars is also available in a Chocolate Peanut Butter variety. The brand also makes Carb Conscious, Wellness Bar, Energy Bar and Pure & Simple snack bar options.

As many consumers believe that they are not getting enough protein from their day-to-day diet, they are seeking out protein-rich grab-and-go snacks, particularly those that also have the potential to satisfy one's sweet tooth.

## Trend Insights (Trend Hunter)

- Score: 2.2/10
- Popularity: 49% | Activity: 9% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### Why This Trend Is Growing

- **Protein-rich Snacks:** Opportunity for creating innovative and convenient protein-rich snacks that cater to health-conscious consumers.
- **Better-for-you Snacks:** Opportunity for developing snacks that are healthier alternatives to traditional options.
- **Grab-and-go Convenience:** Opportunity for creating convenient snacks that allow consumers to satisfy their cravings on-the-go.

### Industries Being Reshaped

- **Food and Beverage:** Opportunity for companies in the food and beverage industry to develop and market protein-rich snacks and better-for-you options.
- **Health and Wellness:** Opportunity for businesses in the health and wellness industry to cater to the growing demand for healthier snacks and protein-rich products.
- **Confectionery:** Opportunity for confectionery industries to explore the creation of protein-packed snacks that mimic the taste and texture of traditional treats.

## Related on Trend Hunter

- [High-Protein Low-Ingredient Snack Bars](https://www.trendhunter.com/trends/rxbar-high-protein.md)
- [Better-For-You Protein Bars](https://www.trendhunter.com/trends/kind-protein-max.md)
- [Minty Protein-Packed Bars](https://www.trendhunter.com/trends/chocolate-mint-cookie-bar.md)
- [Nutrient-Packed Protein Bars](https://www.trendhunter.com/trends/pure-protein-ammmaze-bars.md)
- [Protein-Packed Candy Bars](https://www.trendhunter.com/trends/snickers-hi-protein-bars.md)
- [High-Protein Candy Bar Snacks](https://www.trendhunter.com/trends/candy-bar-bites.md)
- [Indulgent Protein Bars](https://www.trendhunter.com/trends/alani-protein-bars.md)
- [Candy-Like Protein Snacks](https://www.trendhunter.com/trends/triple-chocolate-protein-bar.md)
- [Balanced Bakery-Inspired Snack Bars](https://www.trendhunter.com/trends/pure-protein-soft-baked-bars.md)
