# HiFi Audio Subscriptions Spotify Will Launch HiFi Audio Through a Pricier Premium Subscription By Kanesa D | Published 2023-06-20 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/hifi-audio References: [techcrunch](https://techcrunch.com/2023/06/20/spotifys-will-reportedly-launch-hifi-audio-through-a-costlier-premium-subscription/) & [spotify](http://spotify.com)  [Spotify](https://www.trendhunter.com/trends/audiobooks-access), a prominent [music streaming platform](https://www.trendhunter.com/trends/spotify-30day-snooze), has announced its long-anticipated plans to introduce a HiFi audio tier offering lossless music streaming. This upgraded service, set to be unveiled later this year under the name "Supremium," is expected to come with a higher price point than the current premium plan, which is currently priced at $9.99 per month. The introduction of the HiFi tier and lossless music streaming represents a significant milestone for Spotify, as it caters to the demands of audiophiles and individuals seeking enhanced audio quality. While precise details regarding the pricing structure of the Supremium plan and its availability in specific markets haven't been disclosed, the forthcoming HiFi tier is expected to debut before the end of 2023. Image Credit: Alexander Shatov, Unsplash ## Trend Insights (Trend Hunter) - Score: 1.1/10 - Popularity: 5% | Activity: 13% | Freshness: 16% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Multimedia](https://www.trendhunter.com/multimedia) ## Key Themes ### Key Themes Behind This Trend - **Hifi Audio Subscriptions:** Disruptive innovation opportunity: Developing a HiFi audio subscription service with lossless music streaming to cater to audiophiles and individuals seeking enhanced audio quality. ### Where This Applies - **Music Streaming:** Disruptive innovation opportunity: Launching a new streaming platform that offers a HiFi audio tier to compete with Spotify's upcoming Supremium plan. - **Audio Equipment Manufacturing:** Disruptive innovation opportunity: Creating high-quality audio equipment that can fully leverage the capabilities of lossless music streaming. - **Mobile Network Providers:** Disruptive innovation opportunity: Collaborating with streaming services to develop specialized data plans that offer uninterrupted HiFi audio streaming for customers. ## Related on Trend Hunter - [Audiobook-Only App Subscription](https://www.trendhunter.com/trends/audiobooks-access.md) - [Artist-Focused Subscription Tiers](https://www.trendhunter.com/trends/soundcloud-1.md) - [Spotify Audiobooks](https://www.trendhunter.com/trends/spotify-audiobooks.md) - [Free Subscription-Enabled Audiobooks](https://www.trendhunter.com/trends/free-audiobooks.md) - [Musical Streaming DJ Features](https://www.trendhunter.com/trends/live-feature.md) - [Streaming Audiobook Platform Acquisitions](https://www.trendhunter.com/trends/findaway-platform.md) - [Ultra-Premium Audio Headphones](https://www.trendhunter.com/trends/apple-airpods-max-headphones.md) - [Accessible Music Editing Platforms](https://www.trendhunter.com/trends/avid-audio.md) - [TV-Themed Music Streaming Features](https://www.trendhunter.com/trends/netflix-hub.md)