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# Collaboration Candy Frozen Yogurts
Menchie's HI-CHEW Key Lime Pie Has a Candy-Inspired Flavor

By Michael Hemsworth | Published 2024-11-08 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/hichew-key-lime-pie
References: [snackandbakery](https://www.snackandbakery.com/articles/112483-fun-friday-hi-chew-and-menchies-collab-oprahs-favorite-things-pound-cake-pinkbox-monthly-doughnut) & [menchies](http://www.menchies.com)

![Collaboration Candy Frozen Yogurts](https://cdn.trendhunterstatic.com/thumbs/550/hichew-key-lime-pie.jpeg)

Menchie's HI-CHEW Key Lime Pie frozen yogurt has been announced by the brand as its latest flavor of its signature frozen treat that's inspired by the namesake HI-CHEW candy for customers to try out.

The frozen yogurt comes as the sixth collaboration between Menchie's and Hi-CHEW, and is inspired by the HI-CHEW Key Lime Pie flavored candy that was launched by the brand in its Dessert Mix in January. The frozen yogurt has a nonfat formulation that has no artificial flavors, artificial colors or high fructose corn syrup in the mix.

Menchie's HI-CHEW Key Lime Pie frozen yogurt is arriving now at participating locations, but will only be on offer throughout November for fans to try out.

Image Credit: HI-CHEW

## Trend Insights (Trend Hunter)

- Score: 3.8/10
- Popularity: 37% | Activity: 47% | Freshness: 31%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Candy-infused Desserts:** The fusion of candy flavors with frozen treats presents new, imaginative combinations that cater to adventurous consumer palates.
- **Health-conscious Indulgence:** Offering nonfat options without artificial additives taps into the growing consumer desire for healthier sweet indulgences.
- **Limited-time Flavor Releases:** Introducing seasonal, limited-edition flavors creates excitement and urgency, driving repeat customer visits.

### Who This Affects Most

- **Frozen Dessert Industry:** Innovative flavor collaboration can distinguish brands in the competitive frozen dessert market, attracting novelty-seeking consumers.
- **Candy Industry:** Partnerships with dessert brands expand the reach and appeal of candy flavors beyond the traditional product formats.
- **Health Food Industry:** Incorporating nonfat and additive-free formulations aligns with the health food sector's focus on clean, wholesome ingredients.

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