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# Car Signs for Boomers
Geezer on Board

By Going Like Sixty | Published 2007-11-02 | Life-Stages
Source: Trend Hunter, https://www.trendhunter.com/trends/hey-boomer-whats-your-sign-geezer-on-board
References: [goinglikesixty](http://goinglikesixty.com/2007/11/01/you-must-be-41-or-older-to-enter/)

Remember those annoyingly stupid "Baby On Board" signs people had in their car windows? As the [boomer demographic ages](https://www.trendhunter.com/trends/give-us-the-finger), the population of older members of society is bulging, spawning a need to put up a [new car sign](https://www.trendhunter.com/trends/where-have-you-been): "Boomer on Board". "Geezer On Board" is also available.

When you see the sign, look for the never ending left turn signal as the boomer/geezer toodles down the left hand lane of the Interstate.

**Implications** - XX

With super-cool signs like this one showing geezers on board cars, there is no reason not to always have a smile planted on your face while driving. Drivers are even more likely to get a really good glance at spectacular signs like these while the [elderly continue to drive](https://www.trendhunter.com/trends/sherpa-2) at a snail's pace down freeways.

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 36% | Activity: 39% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Boomers](https://www.trendhunter.com/boomers)

## Key Themes

### Key Themes Behind This Trend

- **Aging Population Awareness:** The need for car signs specifically targeting the boomer and geezer demographic highlights the growing awareness of the aging population and the need for specialized products and services.
- **Humor in Marketing:** The popularity of signs like 'Boomer on Board' and 'Geezer On Board' indicates a trend of using humor in marketing to capture the attention of consumers and create a memorable brand image.
- **Personalization of Vehicles:** The demand for car signs catering to specific demographics reflects an emerging trend of personalization in the automotive industry, providing opportunities for customized products and accessories.

### Where This Applies

- **Automotive:** The automotive industry can capitalize on this trend by offering a wide range of unique car signs targeting different consumer demographics, including the aging population.
- **Marketing and Advertising:** The marketing and advertising industry can leverage humor as a powerful tool for creating engaging campaigns and developing memorable brand messaging.
- **Customized Products:** The demand for personalized car signs opens up opportunities in the customized products industry, where businesses can create unique and tailored designs to cater to different consumer segments.

## Related on Trend Hunter

- [Boomer-Focused Grocery Services](https://www.trendhunter.com/trends/post-covid.md)
- [Baby Boomer Glampsites](https://www.trendhunter.com/trends/baby-boomer-glampsites.md)
- [Boomer-Focused Voter Advertisements](https://www.trendhunter.com/trends/groom-a-boomer.md)
- [Polite Driver Communication Lights](https://www.trendhunter.com/trends/sorry-thanks-car-sign.md)
- [Age-Friendly Retail Initiatives](https://www.trendhunter.com/trends/livable-home.md)
- [Boomers Travel Insurance](https://www.trendhunter.com/trends/boomers-travel-insurance.md)
- [Boomer Cannabis Campaigns](https://www.trendhunter.com/trends/im-high-right-now.md)
- [Generational Card Games](https://www.trendhunter.com/trends/millennials-vs-boomers-trivia-game.md)
- [Adult Anti-Aging Skincare Brands](https://www.trendhunter.com/trends/boomer-babe-beauty.md)
