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# Snazzy Smartphone Cases
Hex's iPhone Cases Bring Fashion To Your Pocket

By Rahul Kalvapalle | Published 2014-10-29 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/hex-iphone-cases
References: [highsnobiety](http://www.highsnobiety.com/2014/09/20/hex-announces-iphone-6-cases/) & [shophex](http://www.shophex.com/shop/collections/division-collection/division-focus-case-for-iphone-5)

Come to think of it, the huge potential of iPhone cases as a fashion accessory hasn't really been tapped. iPhones are ubiquitous these days and most iPhone-users have cases that look drab or at the very best, sleek but not eye-catching. Considering you pull your phone out several times a day and it's something you often have out when you're on the street, why not invest in a fashionable iPhone case that helps both you and your iPhone look the part?

That's where HEX's iPhone cases come in. This range of tastefully designed cases -- for iPhones 5, 5S and 6 -- don't just grant increased protection, but do so via beautiful custom-molded phone beds sheathed in charcoal waxed canvas. These sumptuous iPhone cases are available in numerous colorways that run the gamut from minimalist and mature to snazzy and eye-catching.

At just $39.95, these iPhone cases represent excellent value for money seeing as how they will keep your phone protected from the elements *and* the fashion police.

## Trend Insights (Trend Hunter)

- Score: 5.5/10
- Popularity: 82% | Activity: 75% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What's Driving This Trend

- **Fashionable Smartphone Cases:** Disruptive innovation opportunity: Create smartphone cases that combine fashion and functionality to appeal to style-conscious consumers.
- **Custom-molded Phone Beds:** Disruptive innovation opportunity: Develop phone cases with custom-molded beds for a precise fit and maximum protection.
- **Colorful and Eye-catching Designs:** Disruptive innovation opportunity: Design smartphone cases with a range of vibrant and attention-grabbing colorways to appeal to fashion-forward individuals.

### Who This Affects Most

- **Fashion Accessories:** Disruptive innovation opportunity: Create a new market segment by introducing fashionable smartphone cases as a must-have accessory.
- **Consumer Electronics:** Disruptive innovation opportunity: Collaborate with electronic device manufacturers to develop custom-designed smartphone cases that enhance the user experience.
- **E-commerce:** Disruptive innovation opportunity: Launch an online marketplace specializing in curated collections of stylish smartphone cases from various designers.

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