# Candy-Topped Sundae Kits Hershey’s Sundae Creations Has Everything You Need for the Perfect Sundae By Katherine Pendrill | Published 2021-04-02 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/hersheys-sundae-creations References: [ca.finance.yahoo](https://ca.finance.yahoo.com/news/hershey-sundae-creations-turn-bowl-142300266.html) If you're looking to whip up the ultimate sundae, you better get your hands on one of the new [Hershey’s](https://www.trendhunter.com/trends/milk-chocolate-with-caramel) Sundae Creations kits. Hershey’s Sundae Creations is a 24-ounce box that comes with everything you need for the perfect sundae. Inside, you'll find an assortment of toppings from two of your favorite Hershey's chocolate candy brands: [Reese’s](https://www.trendhunter.com/trends/cinnabon-5) and [Kit Kat](https://www.trendhunter.com/trends/sundae-dasher). More specifically, you'll get enough Reese’s Pieces Minis, Kit Kat bars, and Reese’s Peanut Butter Cups to make at least 24 ice cream sundaes. As the package description reads: "Ice cream sundaes packed full of chocolate, peanut butter and chocolate wafer candies can turn a normal sundae into the ultimate creation" – all you need to do is all add the ice cream. ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 31% | Activity: 40% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **DIY Sundae Kits:** Opportunity for food and beverage brands to create DIY kits that provide consumers with all the necessary ingredients for a unique culinary experience at home. - **Upscaling Convenience Foods:** Disruptive innovation opportunity for food brands to create convenience foods that appeal to consumers' desire for upscale culinary experiences at home. - **Branded Food Collaborations:** Opportunity for food and candy brands to collaborate and create kits that offer consumers new flavor experiences while simultaneously promoting their products. ### Where This Applies - **Food and Beverage:** Homebound consumers are seeking convenient and elevated culinary experiences creating an innovative opportunity for food and beverage brands to respond with unique and creative offerings. - **Confectionery:** Collaborations between confectionery brands and food brands present an opportunity to create new and exciting products for consumers while tapping into existing fan bases for each brand. - **E-commerce:** Online sales of DIY and convenience food kits are an emerging trend that presents a growth opportunity for e-commerce brands and retailers looking to offer at-home culinary experiences to consumers. ## Related on Trend Hunter - [Candy Sundae Kits](https://www.trendhunter.com/trends/ice-cream-kit.md) - [Indulgent Spoonable Sundaes](https://www.trendhunter.com/trends/ben-jerrys-sundaes2.md) - [Branded Chocolate QSR Sundaes](https://www.trendhunter.com/trends/hersheys-sundae.md) - [Candy Bar-Inspired Sundaes](https://www.trendhunter.com/trends/sundae-dasher.md) - [Branded All-in-One S'mores Kits](https://www.trendhunter.com/trends/hersheys-smores-variety-kit.md) - [Deconstructed Candy Bar Kits](https://www.trendhunter.com/trends/deconstructed-peanut-butter-cup-kit.md) - [Bar-Style Ice Cream Sundaes](https://www.trendhunter.com/trends/nutty-sundae-ice-cream-bars.md) - [Topping-Paired Prepackaged Sundaes](https://www.trendhunter.com/trends/carte-dor-sundae.md) - [Collaborative Candy-Flavored Drink Mixes](https://www.trendhunter.com/trends/candy-shop-cocoa.md)