# Probiotic Female-Focused Supplements The Hers Wellness Essentials Supplements Come in Six Options By Michael Hemsworth | Published 2022-06-08 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/hers-wellness-essentials References: [drugstorenews](https://drugstorenews.com/hers-doubles-down-commitment-womens-wellness-supplements) & [forhers](https://www.forhers.com)  The [Hers Wellness](https://www.trendhunter.com/trends/hers-minoxidil-biotin) Essentials supplements is a specially formulated range of products for women to help them enjoy a range of functional benefits. The products include the Start Women's Probiotic, Mood Mental Health Probiotic, Detox Gut Health Probation, Digest Debloat Probiotic, Glow Skin Health Probiotic and the Desire Libido Supplement. Each of the products are formulated with premium ingredients and are arriving at [CVS Pharmacy](https://www.trendhunter.com/trends/cvs-pharmacy1) locations. Co-Founder and Senior Vice President of Brand and Innovation at [Hims & Hers](https://www.trendhunter.com/trends/hims-and-hers) Hilary Coles commented on the new Hers Wellness Essentials supplements saying, "From mental wellness and skincare to digestive health and libido, women’s health can be complex and highly individualized. We’ve found that women want – and need – better and easier options than what is currently on the shelves today to take care of themselves." ## Trend Insights (Trend Hunter) - Score: 5.5/10 - Popularity: 69% | Activity: 83% | Freshness: 12% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What Makes This Trend Stand Out - **Female-focused Supplements:** Formulating supplements specifically for women's needs creates an opportunity for disruptive innovation in the healthcare industry. - **Probiotic Supplements:** The rise in popularity of probiotic supplements presents an opportunity for companies to create more specialized and targeted products for different health concerns. - **Functional Benefits Supplements:** Creating supplements that offer multiple functional benefits, such as mental health and skincare, can provide an opportunity for companies to disrupt the traditional single-benefit supplement market. ### Sectors Adopting This - **Healthcare:** Formulating supplements specifically for women's health needs presents an innovation opportunity for companies aimed at improving healthcare outcomes. - **Pharmaceuticals:** The rise of probiotic supplements presents an opportunity for pharmaceutical companies to capitalize on the increasing trend and create more specialized products. - **Beauty and Personal Care:** Creating supplements that offer benefits to skin health and appearance, as well as overall health, can provide an innovation opportunity for companies in the beauty and personal care industry. ## Related on Trend Hunter - [Women-Specific Probiotic Blends](https://www.trendhunter.com/trends/simplehealth.md) - [Women-Targeted Supplements](https://www.trendhunter.com/trends/womens-complete-probiotic.md) - [Mental Wellbeing Supplements](https://www.trendhunter.com/trends/hims-and-hers.md) - [Women-Specific Supplement Ranges](https://www.trendhunter.com/trends/designs-for-health-supplements.md) - [Comprehensive Women's Supplement Systems](https://www.trendhunter.com/trends/omens-supplement-system.md) - [Women's Wellness Dietary Supplements](https://www.trendhunter.com/trends/natures-bounty.md) - [Female-Focused Health Supplements](https://www.trendhunter.com/trends/womens-health-range.md) - [Women's Wellness Supplements](https://www.trendhunter.com/trends/legendairy-milk-1.md) - [Daily Microbiome-Supporting Supplements](https://www.trendhunter.com/trends/daily-pre-probiotic.md)