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# Hipster Boy Scout Fashion
The Hero Magazine 'Spring Forward' Editorial Anticipates SS13 Menswear

By Alexandra Serrano | Published 2012-10-26 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/hero-magazine-spring-forward-editorial
References: [thefashionisto](http://thefashionisto.com/fashioneditorial/bastiaan-van-gaalen-appears-in-hero-magazine-layered-for-springsummer-2013) & [hero-zine](http://www.hero-zine.com/)

The Hero Magazine 'Spring Forward' editorial takes on the Spring 2013 menswear season with a preppy feel.

Model Bastiaan Van Gaalen is dapper in this editorial that showcases an opulent look in menswear. The color palette and [layering in this editorial](https://www.trendhunter.com/trends/graphpaper-yoke) entices with a seemingly optimistic take on the new spring collections. Styled by Elisabeth Fraserbell, this editorial features pieces by fashion houses like Givenchy and [Prada](https://www.trendhunter.com/trends/old-navy-x-the-devil-wears-prada).

Captured by photographer Thomas Lohr, this piece gives off an air of debonair and playful attitude. The standout garments are captured with a [vintage feel](https://www.trendhunter.com/trends/vintage-styles) that entices with its hip appeal. Youthful and unabashedly cool, the Hero Magazine Spring Forward editorial is sure to provide fashion inspiration for fashion savvy men looking to make a statement this spring 2013.

## Trend Insights (Trend Hunter)

- Score: 6.7/10
- Popularity: 96% | Activity: 97% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### What Makes This Trend Stand Out

- **Preppy Menswear:** Opulent and optimistic menswear collections with a preppy feel offer opportunities for brands to tap into the growing popularity of this style.
- **Layered Styling:** The use of layering in menswear creates an intriguing aesthetic that can be explored by designers to bring innovation and uniqueness to their collections.
- **Vintage-inspired Fashion:** The vintage feel captured in this editorial presents an opportunity for fashion brands to incorporate nostalgia and retro elements in their designs, appealing to consumers seeking a sense of history and authenticity.

### Sectors Adopting This

- **Luxury Fashion:** Luxury fashion brands can leverage the opulent and preppy menswear trend by infusing their collections with high-quality materials and exclusive designs.
- **Fashion Photography:** Fashion photographers can incorporate playful and vintage-inspired elements into their work to create captivating imagery that resonates with a wide audience.
- **Men's Fashion Retail:** Retailers specializing in men's fashion can curate collections that embrace layered styling, catering to customers looking for unique and fashion-forward wardrobe options.

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- [Western-Influenced Spring Menswear](https://www.trendhunter.com/trends/heritage-capsule.md)
- [Elevated Casual Spring Collections](https://www.trendhunter.com/trends/robert-barakett-spring.md)
- [Americana-Inspired Spring Fashion](https://www.trendhunter.com/trends/origin-stories-americana.md)
- [Layered Utility Fashion](https://www.trendhunter.com/trends/graphpaper-yoke.md)
- [Golden-Age Hollywood-Inspired Menswear](https://www.trendhunter.com/trends/vintage-styles.md)
