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# In-App Mental Health Resources
Snapchat's Here for You Service Supports Mental Health

By Laura McQuarrie | Published 2020-02-11 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/here-for-you
References: [fastcompany](https://www.fastcompany.com/90461846/snapchat-introduces-new-interventions-for-mental-health) & [snap](https://www.snap.com/en-US/)

Over the last few years, the [most popular social media platforms](https://www.trendhunter.com/trends/instagram-10) have introduced a range of different features to support mental health and Snapchat is launching a new Here For You service. On Snapchat, searching for specific topics may bring up helpful content from experts, plus shows, editions and episodes related to more positive experiences. For example, a user searching for "anxiety" may be recommended [mindfulness activities](https://www.trendhunter.com/trends/mindless-labs) and Stop, Breathe & Think's Chill Pill series episodes like 'Kiss Your Social Anxiety Goodbye.'

While some major social media platforms let users flag posts that may be indicative of self-harm, others are have launched features to help users mindfully use their apps by implementing [time-based browsing restrictions](https://www.trendhunter.com/trends/moodshift).

Image Credit: Snap

## Trend Insights (Trend Hunter)

- Score: 3.9/10
- Popularity: 45% | Activity: 63% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### What Makes This Trend Stand Out

- **In-app Mental Health Resources:** The trend of integrating mental health resources within social media apps presents an opportunity for disruptive innovation in promoting well-being and offering support to users.
- **Here for You Service:** Snapchat's Here For You service showcases the trend of personalized mental health recommendations and curated content, highlighting the potential for tailored solutions and targeted interventions.
- **Mindful App Usage:** The trend of implementing time-based browsing restrictions reflects a growing emphasis on mindful app usage and the opportunity to develop features that encourage healthier digital habits.

### Sectors Adopting This

- **Social Media:** The social media industry can explore disruptive innovation by integrating mental health features and services, extending beyond traditional social networking functionalities.
- **Mental Health:** The mental health industry can leverage the trend of in-app mental health resources to offer accessible support and interventions, fostering digital well-being and reaching a larger audience.
- **Digital Wellness:** The emerging field of digital wellness can seize the opportunity to develop innovative tools and strategies that promote mindful app usage, contributing to a healthier relationship with technology.

## Related on Trend Hunter

- [Social Media Wellness Campaigns](https://www.trendhunter.com/trends/mind-your-wellness.md)
- [Mental Health Dating Features](https://www.trendhunter.com/trends/bumble-1.md)
- [Parent-Focused Social Features](https://www.trendhunter.com/trends/family-center-1.md)
- [Teen Meditation Platforms](https://www.trendhunter.com/trends/headspace-for-teens.md)
- [Digital Well-Being Updates](https://www.trendhunter.com/trends/mindfulness-tools.md)
- [Comforting Mental Health Apps](https://www.trendhunter.com/trends/lunai.md)
- [Social Media Meditation Features](https://www.trendhunter.com/trends/tiktok-meditation.md)
- [Parental Social Controls](https://www.trendhunter.com/trends/snapchat-5.md)
- [Location-Based Social App Features](https://www.trendhunter.com/trends/snapchat-home-safe.md)
