# Flatpack Concept Cars The HERE Car Compresses for Compact Parking at Home and Out By Amelia Roblin | Published 2014-01-29 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/here-car References: [yankodesign](http://www.yankodesign.com/2014/01/29/car-igami/) & [michelinchallengedesign](http://www.michelinchallengedesign.com/the-challenge-archives/2014-driven-undriven/2014-showcase/here-by-ludovico-campana-and-jeong-seungun-italy/) Motorcycle drivers will tell you how lucky there are to find urban parking for their wheels so convenient; the HERE Car concept would afford more motorists this expedience with a [design that compresses horizontally](https://www.trendhunter.com/trends/dacia-hipster). Seunghun Jeong and Ludovico Campana submitted this cutting-edge conveyance idea to the 2014 Michelin Challenge Design. Without a visible driver's seat, the vehicle looks to be an [autonomous one](https://www.trendhunter.com/trends/lifestyle-solution-for-mobility) too. When it's activated, the HERE automobile pops out from its slim profile and into the form of a cube. Four seats will inflate immediately, conforming to the particular settings of its usual passengers. The occupants are offered expansive windows for a great view during a social journey. The sides of the HERE Car can even transform into a [digital screen](https://www.trendhunter.com/trends/rideable-aipowered-personal-assistant) for all sorts of hi-tech applications. ## Trend Insights (Trend Hunter) - Score: 6.4/10 - Popularity: 96% | Activity: 87% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### Why This Trend Is Growing - **Vertical Parking Solutions:** The HERE Car concept demonstrates a trend towards innovative designs that compress horizontally to maximize parking space. - **Autonomous Driving:** The HERE Car's design suggests a trend towards autonomous vehicles with no visible driver's seat, offering convenience and ease of use. - **Multifunctional Vehicles:** The HERE Car's ability to transform its sides into a digital screen highlights the trend of vehicles that serve multiple purposes beyond transportation. ### Industries Being Reshaped - **Automotive Industry:** The automotive industry can explore opportunities to develop compact, versatile vehicles like the HERE Car to address urban parking challenges. - **Smart Technology Industry:** The smart technology industry can capitalize on the trend of transforming vehicle surfaces into digital screens, creating new opportunities for innovative applications. - **Mobility Services Industry:** The mobility services industry can leverage the autonomous driving trend seen in the HERE Car to offer convenient and accessible transportation solutions for urban dwellers. ## Related on Trend Hunter - [Hybrid Design Commuter Vehicles](https://www.trendhunter.com/trends/robotic-city-car.md) - [Transforming Commuter Vehicles](https://www.trendhunter.com/trends/audi-vista-roadster.md) - [Modular One-Person Cars](https://www.trendhunter.com/trends/cmpn-concept.md) - [Streamlined Two-Seater Electric Cars](https://www.trendhunter.com/trends/autonomous-electric-car-concept.md) - [Weekend Excursion City Vehicles](https://www.trendhunter.com/trends/playbox-urban-mobility.md) - [Home-Connected Vehicle Concepts](https://www.trendhunter.com/trends/sharp-ldk-concept.md) - [Escapism Electric Vehicle Concepts](https://www.trendhunter.com/trends/trekker-concept-vehicle.md) - [Compact Classically Inspired Cars](https://www.trendhunter.com/trends/mini-spaceman-hatchback.md) - [Shapeshifting Trunk-Friendly Electric Bikes](https://www.trendhunter.com/trends/pxid-a1.md)