# Circus Freak Fetes Mariano Vivanco Shoots Un-Conventional Models for Hercules Issue 9 By Armida Ascano | Published 2010-11-03 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/hercules-issue-9 References: [hautemacabre](http://hautemacabre.com/2010/11/shes-in-parties/) & [herculesmag](http://www.herculesmag.com/) This spread from Hercules issue 9 is a lively collection of lusty clowns, big burlesque girls and piled-high hair. The [non-conventional spread](https://www.trendhunter.com/trends/asos-inspired-by) simply screams fun, making my last party seem like a complete yawnfest. Complete with [cross-dressing](https://www.trendhunter.com/trends/songs-of-siren), Mickey Mouse ears and [couture clowns](https://www.trendhunter.com/trends/dirty-looks), this spread may be a little on the weird side, but it's a completely blast! Check out the featured gallery for a sneak peek at what Hercules issue 9 has to offer. ## Trend Insights (Trend Hunter) - Score: 5.7/10 - Popularity: 84% | Activity: 80% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### Why This Trend Is Growing - **Un-conventional Models:** Opportunity to disrupt the traditional beauty standards in the fashion industry by featuring unconventional and diverse models in advertising campaigns. - **Lusty Clowns:** Potential for disruptive innovation in the entertainment industry by creating a new type of circus show that combines comedy, sensuality, and performance art. - **Piled-high Hair:** Opportunity for beauty and haircare companies to create innovative products and styles that allow for exaggerated and avant-garde hairstyles. ### Industries Being Reshaped - **Fashion:** Potential for disruptive innovation in the fashion industry by embracing diverse and unconventional models, challenging traditional beauty standards. - **Entertainment:** Opportunity for disruption in the entertainment industry by reimagining circus shows and incorporating elements of sensuality, comedy, and performance art. - **Beauty:** Innovative haircare and styling products can be developed to cater to consumers looking to achieve exaggerated and avant-garde hairstyles. ## Related on Trend Hunter - [Wild Animal-Decorated Gowns](https://www.trendhunter.com/trends/schiaparelli-lion-head.md) - [Archetypal Fashion Debuts](https://www.trendhunter.com/trends/la-famiglia-collection.md) - [Unique Artistic Books](https://www.trendhunter.com/trends/amusebouche.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Body Paint Fashion Campaigns](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela.md) - [Unconventional Foodie Magazines](https://www.trendhunter.com/trends/food-magazine.md) - [Performance-Driven Designer Experiences](https://www.trendhunter.com/trends/wings-of-hermes.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Offbeat Fashion Campaigns](https://www.trendhunter.com/trends/asos-inspired-by.md)