# Bi-Phase Brightening Oils Herbivore Botanicals' NOVA Facial Oil Enhances Skin Tone in Seven Days By Laura McQuarrie | Published 2025-08-02 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/herbivore-botanicals-nova References: [instagram](https://www.instagram.com/p/DMA4LjkRqlI/?img_index=1) & [herbivorebotanicals](https://www.herbivorebotanicals.com/products/nova-turmeric-niacinamide-bi-phase-glow-facial-oil)  Herbivore [Botanicals'](https://www.trendhunter.com/trends/happy-skin-routine) [NOVA](https://www.trendhunter.com/trends/BRIGHT-STARS-Brightening-Set) Turmeric + Niacinamide Bi-Phase Glow Facial Oil is the brand's first new oil in seven years and this brightening, moisturizing formula promises to improve skin tone in seven days. Lightweight, non-comedogenic plant-based squalane forms the base of the skincare product, which also taps into the power of niacinamide is created through a natural bio-fermentation process, turmeric and rainbow algae. Skincare consumers appreciate [bi-phase products](https://www.trendhunter.com/trends/biphase-sun-serum) like this one for combining the hydration of a water-based formula with the nourishing benefits of oils. This dual-action approach delivers balanced care in a single step, making routines time-saving and efficient. Like any formula that combines oil and water, the NOVA Turmeric + Niacinamide Bi-Phase Glow Facial Oil must be shaken well to activate before it's applied. ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 52% | Activity: 33% | Freshness: 46% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **Bi-phase Skincare Innovations:** The rise of bi-phase skincare products is streamlining routines by merging hydrating and nourishing ingredients into a single, efficient application. - **Natural Bio-fermentation Processes:** Utilizing natural bio-fermentation, as seen with niacinamide, is revolutionizing ingredient purity and efficacy in skincare formulations. - **Turmeric and Algae Skincare:** The incorporation of ingredients like turmeric and rainbow algae is becoming a revolutionary trend for brands focused on offering potent, natural brightening properties. ### Who This Affects Most - **Natural Skincare:** Bi-phase brightening oils enhance the natural skincare industry by merging multiple beneficial extracts to achieve superior results. - **Fermentation-based Beauty Products:** This industry is gaining traction as fermentation-based beauty products are increasingly recognized for their enhanced bioavailability and effectiveness. - **Time-saving Beauty Solutions:** The demand for time-saving beauty solutions is driving the evolution of products that offer comprehensive care in fewer steps, appealing to busy consumers. ## Related on Trend Hunter - [Tri-Phase Skin Oils](https://www.trendhunter.com/trends/le-blanc-oil.md) - [Complexion-Improving Face Oils](https://www.trendhunter.com/trends/brightening-face-oil.md) - [Dual-Phase Oil-Serums](https://www.trendhunter.com/trends/biphase-hydrating-oil-serum.md) - [Herbalist-Inspired Facial Oils](https://www.trendhunter.com/trends/the-herbalists-elixir.md) - [Brightening Beauty Bundles](https://www.trendhunter.com/trends/BRIGHT-STARS-Brightening-Set.md) - [Bi-Phase Sun Serums](https://www.trendhunter.com/trends/biphase-sun-serum.md) - [Balancing Oil-Serums](https://www.trendhunter.com/trends/oil-serum.md) - [Flower-Infused Toners](https://www.trendhunter.com/trends/royal-tulip-hydrating-biphase-tonic.md) - [Luxurious Treatment Oils](https://www.trendhunter.com/trends/bronze-well-regenerative-glow-drops.md)