# Herbal Toothpaste Packaging Sentinel Toothpaste Uses a Leaf Icon to Identify Itself as Homeopathic By Laura McQuarrie | Published 2016-04-14 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/herbal-toothpaste References: [packagingoftheworld](http://www.packagingoftheworld.com/2015/07/sentinel-natural-toothpaste.html) & [nopalia.gr](http://www.nopalia.gr/portal/en/oral-hygiene/toothpaste/24-Sentinel-Antiplaque) This herbal toothpaste from Nopalia Natural Products uses minimal text and imagery in order to communicate its role as a clean and natural homeopathic oral care product. 'Sentinel' toothpaste comes in three color-coded varieties to represent Care & White, Anti-Plaque and Sensitive types that come in unique flavors like basil and spearmint or bergamot and orange tree blossom. These products are made with active [plant-based ingredients](https://www.trendhunter.com/trends/whiten-toothpaste), [without the use of fluoride](https://www.trendhunter.com/trends/fluoridefree-whitening-toothpaste) or parabens. One of the most standout additions to these products is Miswak, a tooth-cleaning twig that's commonly used as a natural alternative to the modern toothbrush. In order to maintain the healing medicinal nature of the product, while also making it seem like a friendly oral care option to consumers, the design by Molivi Design Studio uses an uncomplicated scheme. ## Trend Insights (Trend Hunter) - Score: 1.3/10 - Popularity: 7% | Activity: 23% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Minimalist Packaging:** Opportunity for innovative packaging designs that use minimal text and imagery to communicate product attributes. - **Natural Oral Care:** Potential for developing natural and herbal toothpaste products that are free from fluoride and parabens. - **Alternative Oral Care Products:** Market potential for tooth-cleaning twigs like Miswak as a natural alternative to traditional toothbrushes. ### Industries Being Reshaped - **Packaging Design:** Disruptive innovation opportunities in creating minimalist packaging designs for homeopathic oral care products. - **Oral Care Products:** Innovative potential for developing natural, fluoride-free toothpaste options with active plant-based ingredients. - **Oral Health Accessories:** Opportunities for brands to introduce alternative oral care products like Miswak tooth-cleaning twigs. ## Related on Trend Hunter - [Millennial-Targeted Toothpaste](https://www.trendhunter.com/trends/sensodyne-nourish.md) - [Natural Oral Hygiene Collections](https://www.trendhunter.com/trends/dr-dento.md) - [Vanilla-Cardamom Toothpastes](https://www.trendhunter.com/trends/vanilla-cardamom-nha-toothpaste.md) - [Minty Free-From Toothpastes](https://www.trendhunter.com/trends/peppermint-whitening-plus-toothpaste.md) - [Interactive Toothpaste Packaging](https://www.trendhunter.com/trends/bluemarlin.md) - [Vibrant Fruity Toothpastes](https://www.trendhunter.com/trends/happy-brush.md) - [Sensitive Mouth Toothpaste Innovations](https://www.trendhunter.com/trends/claybrite.md) - [Colorful Flavored Toothpastes](https://www.trendhunter.com/trends/mysweetsmile.md) - [Flavorless Toothpastes](https://www.trendhunter.com/trends/risewell-flavorless-toothpaste.md)