# Forest-Friendly Furniture Hendzel and Hunt Bring Wood to Life By Chalaine Mantha | Published 2011-01-18 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/hendzel-and-hunt References: [trendland.net](http://trendland.net/2011/01/17/hendzel-and-hunt-furniture-design/) & [hendzelandhunt](http://www.hendzelandhunt.com/) Hendzel and Hunt is a new London-based design studio. Specialties include the manufacture and design of [bespoke cabinets and furniture](https://www.trendhunter.com/trends/hayashi-cabinet). There is something about their products that make them seem alive. The piece with the bird perched on top makes me feel like it belongs in the forest. Adding a touch of nature to their designs is what really makes Hendzel and Hunt stand out. From the [flower pattern on the chair](https://www.trendhunter.com/trends/henry-holland-studio-1) to the [tree growing out of a table](https://www.trendhunter.com/trends/wood-chair-on-grass), this whimsical collection is to die for. ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 52% | Activity: 46% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Furniture](https://www.trendhunter.com/furniture) ## Key Themes ### What Makes This Trend Stand Out - **Nature-inspired Designs:** Disruptive innovation opportunity: Explore incorporating natural elements into furniture and cabinet designs to create unique and eye-catching pieces. - **Whimsical Collections:** Disruptive innovation opportunity: Develop furniture and cabinet collections with playful and imaginative designs, capturing the attention of customers looking for unique and creative pieces. - **Bespoke Furniture:** Disruptive innovation opportunity: Offer customized and personalized furniture and cabinets, catering to individual preferences and allowing customers to have one-of-a-kind pieces. ### Sectors Adopting This - **Furniture Design:** Disruptive innovation opportunity: Embrace innovative and nature-inspired designs to differentiate from competitors and attract customers seeking unique and environmentally-friendly furniture. - **Cabinet Manufacturing:** Disruptive innovation opportunity: Incorporate whimsical and playful elements into cabinet designs, appealing to customers who want to add a touch of creativity and character to their spaces. - **Interior Design:** Disruptive innovation opportunity: Collaborate with Hendzel and Hunt to offer nature-inspired and bespoke furniture options as part of interior design projects, creating distinctive and personalized spaces. ## Related on Trend Hunter - [Unique Burl-Inspired Furniture](https://www.trendhunter.com/trends/don-heston-studio.md) - [Wilderness-Inspired Furniture Series](https://www.trendhunter.com/trends/habitat-collection.md) - [Culturally Significant Wooden Furniture](https://www.trendhunter.com/trends/woodcarving-heritage.md) - [Dynamic Timber Furniture Designs](https://www.trendhunter.com/trends/down-to-earth.md) - [Living Plant DIY Chairs](https://www.trendhunter.com/trends/green-hideaway.md) - [Minimal Collaborative Furniture](https://www.trendhunter.com/trends/ash-furniture.md) - [Organic Ancient Design Furniture](https://www.trendhunter.com/trends/earth-to-people-furniture-collection.md) - [Nature-Inspired Distinct Design Brands](https://www.trendhunter.com/trends/hollismorris-1.md) - [Artful Wooden Furniture Series](https://www.trendhunter.com/trends/knowledge-of-all-dark-things.md)