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# Hemp-Based Soft Drinks
Aurora Elixirs & Artet Created a Non-Alcoholic, Carbonated Drink

By Laura McQuarrie | Published 2021-07-10 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/hemp-based-soft-drink
References: [just-drinks](https://www.just-drinks.com/news/aurora-elixirs-artets-mediterranean-citrus-chamomile-product-launch/) & [artet](https://artet.com/)

[Aurora Elixirs](https://www.trendhunter.com/trends/lolo-hops) and [Artet](https://www.trendhunter.com/trends/cannabis-infused-aperitif) teamed up to create a non-alcoholic, hemp-based soft drink with CBD. The carbonated drink, available in a Mediterranean Citrus & Chamomile flavor, is free from artificial ingredients and it combines the taste of Italian grapefruit with other flavorful additions like chamomile, coriander and orange peel.

The refreshing and citrusy hemp-based carbonated beverage boasts 25mg of non-psychoactive CBD per 20cl bottle. The non-alcoholic spritz is sold in packs of four, complete with a bottle opener and a pair of eco-friendly stainless steel straws.

The plant-forward refreshment promises to appeal to consumers who are interested in full-flavor experiences that don't necessarily hinge on alcohol. Yet with an infusion of CBD, the product boasts other supportive and relaxing benefits as a [social tonic](https://www.trendhunter.com/trends/herbal-oasis-social-tonics).

## Trend Insights (Trend Hunter)

- Score: 2.0/10
- Popularity: 34% | Activity: 15% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Key Themes Behind This Trend

- **Hemp-based Beverages:** Opportunity for other companies to follow suit by introducing their own line of hemp-based drinks combined with other flavors and natural ingredients.
- **Non-alcoholic Drinks with CBD:** CBD-infused drinks may soon become the mainstream alternatives to traditional alcoholic drinks, paving the way for healthier choices in social situations.
- **Eco-friendly Drink Packaging:** With eco-conscious consumers increasingly seeking out sustainable choices, innovating in eco-friendly packaging offers a chance to stand out in beverage sales.

### Where This Applies

- **Beverage Industry:** Companies can capitalize on the rising demand for healthier, non-alcoholic choices by exploring the potential of hemp-based drinks with added benefits like CBD and natural ingredients.
- **Health and Wellness Industry:** CBD-infused, non-alcoholic drinks with natural ingredients and relaxing benefits cater to consumers who prioritize their well-being, making it a disruptive trend in the health and wellness industry.
- **Sustainable Packaging Industry:** Innovating sustainable packaging technology for eco-friendly beverage choices presents an opportunity for growth in the sustainable packaging industry, in line with changing consumer demands for environmentally-friendly options.

## Related on Trend Hunter

- [Hemp-Infused Hydrating Beverages](https://www.trendhunter.com/trends/cannade.md)
- [Hemp-Infused Sparkling Sangrias](https://www.trendhunter.com/trends/sparkling-sangrias.md)
- [Health-Focused Hemp Beverages](https://www.trendhunter.com/trends/pink-cloud.md)
- [Sparkling Hemp Beverages](https://www.trendhunter.com/trends/calexo.md)
- [Zero-Proof CBD Seltzers](https://www.trendhunter.com/trends/mixer-elixir.md)
- [Euphoric Hemp-Infused Mocktails](https://www.trendhunter.com/trends/cali-sober.md)
- [Clarifying Cannabis Refreshments](https://www.trendhunter.com/trends/hempbased-beverage.md)
- [THC-Infused Aperitifs](https://www.trendhunter.com/trends/spritz-by-cann.md)
- [Drink-Enhancing Cannabis Drops](https://www.trendhunter.com/trends/mocktail-creator.md)
