# Hemp-Packed Snack Bars The Hemptastic Hemp Bars Contain More Than 20% Raw Hemp Seeds By Laura McQuarrie | Published 2019-02-07 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/hemp-bars References: [candyindustry](https://www.candyindustry.com/articles/88521-hemp-cannabis-products-among-ism-new-product-winners) & [neuheiten.koelnmesse.net](http://neuheiten.koelnmesse.net/20/2019/us/products/view/product_id:38478/cat:43031) Many snack brands are now formulating their products with nutritious hemp seeds, yet Hemptastic Hemp Bars set themselves apart for being made with over 20% raw hemp seeds. Alongside featuring a high amount of hemp, these [snack bars](https://www.trendhunter.com/trends/rxbar-high-protein) are also rich in [superfood ingredients](https://www.trendhunter.com/trends/superfoodinfused-chocolate-bites), which help to form flavors like Cocoa & Almonds, Cranberry & Goji and Cashew & Coconut. Of these three flavors, the Cranberry & Goji variety stands out for its "irresistible bittersweet flavor combination," which will appeal to health-conscious consumers who are looking for snacks that are not conventionally sweet. At the ISM trade fair for sweets and snacks, the Hemptastic Hemp Bar was recognized as an award-winning new product, indicating the growing demand for [hemp-based snacks](https://www.trendhunter.com/trends/trek-high-protein-bars) and confections. ## Trend Insights (Trend Hunter) - Score: 4.8/10 - Popularity: 72% | Activity: 63% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Hemp-based Snacks:** Brands can experiment by infusing hemp seeds into their snacks to create a unique selling proposition that caters to health-conscious consumers looking for more nutritious snack options. - **Superfood-infused Snacks:** Brands can tap into the growing trend of incorporating superfoods into their snacks to appeal to consumers who are increasingly seeking functional foods with added health benefits. - **Less-sweet Snacks:** Brands can consider creating snacks with bittersweet flavor combinations to cater to health-conscious consumers who seek snacks with low sugar content. ### Industries Being Reshaped - **Snacks and Confections:** Companies in this industry can experiment with using hemp seeds and superfoods in their products to create healthier and more nutritious snack options that appeal to health-conscious consumers. - **Health and Wellness:** Companies in this industry can tap into the growing trend of functional foods and create products that offer added health benefits to appeal to consumers who prioritize health and wellness. - **Trade Shows and Exhibitions:** Organizers of trade shows and exhibitions can create specialized areas or categories for hemp-based snacks and superfood-infused products to reflect the growing demand for healthier and more nutritious snack options. ## Related on Trend Hunter - [Cake-Flavored Hemp Snacks](https://www.trendhunter.com/trends/evo-hemp.md) - [Seed-Based Snack Bites](https://www.trendhunter.com/trends/superseed-snack-clusters.md) - [Nutritious Hemp-Powered Products](https://www.trendhunter.com/trends/hemperella-super-food.md) - [Minimally Processed Snack Bars](https://www.trendhunter.com/trends/fruit-nut-bar.md) - [Functional Candy Bars](https://www.trendhunter.com/trends/plant-based-candy-bar.md) - [All-Day Snacking Bars](https://www.trendhunter.com/trends/good-source-foods.md) - [Plant-Based Candy Bars](https://www.trendhunter.com/trends/harken-sweets.md) - [Nutritional Nut-Powered Snack Bars](https://www.trendhunter.com/trends/house-of-macadamias.md) - [Chocolatey High-Fiber Snack Bars](https://www.trendhunter.com/trends/kind-chocolate-chip-cashew.md)