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# Airport Yoga Classes
The Helsinki Airport TravelLab Project Helps People Relax Pre-Flight

By Meghan Young | Published 2014-06-10 | World
Source: Trend Hunter, https://www.trendhunter.com/trends/helsinki-airport-travellab-project
References: [psfk](http://www.psfk.com/2014/06/helsinki-airport-travel-lab.html) & [finavia.fi](http://www.finavia.fi/en/?geolocation=true)

Traveling can be a very stressful ordeal from booking the flight to packing and rushing to the airport with enough time to spare to grab a bite to eat; the Helsinki Airport TravelLab Project hopes to make it a much more pleasant experience. At least, as soon as a person steps beyond security. It offers yoga and pilates classes to relax travelers pre-flight.

Initiated by Finnish airport management company Finavia, the Helsinki Airport TravelLab Project also offers a "Finnish-themed backdrop where travelers can take their selfies, pop-up restaurants that give diners a “Taste of Finland,” a crash-course on Finnish coffee culture and more," according to Psfk. Together, these features will provide both an air of relaxation and excitement.

## Trend Insights (Trend Hunter)

- Score: 5.1/10
- Popularity: 59% | Activity: 85% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [Travel](https://www.trendhunter.com/travel)

## Key Themes

### Key Themes Behind This Trend

- **Wellness Travel:** Opportunity for the travel industry to incorporate wellness experiences into their offerings.
- **Experiential Marketing:** Opportunity for brands to create immersive and memorable experiences for travelers.
- **Cultural Immersion:** Opportunity to showcase and promote local culture and traditions to travelers.

### Where This Applies

- **Travel and Tourism:** Opportunity to enhance the travel experience by incorporating wellness activities, cultural elements, and unique dining options.
- **Fitness and Wellness:** Opportunity to introduce yoga and pilates classes in non-traditional locations to cater to travelers' needs.
- **Food and Beverage:** Opportunity to create pop-up restaurants that offer a taste of local cuisine and promote food culture.

## Related on Trend Hunter

- [Airport Sleep Stations](https://www.trendhunter.com/trends/airport-dimensions.md)
- [Experiential Beauty Campaigns](https://www.trendhunter.com/trends/heathrow-airport.md)
- [Airport Terminal Activewear Shops](https://www.trendhunter.com/trends/lululemon-heathrow-terminal-5.md)
- [Stress-Free Holiday Lounges](https://www.trendhunter.com/trends/holiday-oasis-lounge.md)
- [Stylish Airport Lounges](https://www.trendhunter.com/trends/the-clubhouse.md)
- [Revamped Airline Cabins](https://www.trendhunter.com/trends/finnair.md)
- [Feature-Rich Airport Apps](https://www.trendhunter.com/trends/byair-app.md)
- [Sensory-Friendly Airport Spaces](https://www.trendhunter.com/trends/sensoryfriendly-space.md)
- [Hydration-Focused Travel Campaigns](https://www.trendhunter.com/trends/protein-works-x-liverpool-airport.md)
