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# Designer Artist Series T-Shirts
Helmut Lang's Artist Series Features the Work of Boris Mikhailov

By Ell Smith | Published 2017-11-22 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/helmut-langs-artist-series
References: [hypebae](https://hypebae.com/2017/11/helmut-lang-boris-mikhailov-artist-series) & [helmutlang](http://www.helmutlang.com/)

The latest installment of Helmut Lang's Artist Series features the work of the esteemed photographer Boris Mikhailov. The collection features three collages form the artist's “Look At Me I Look At Water” series, which was captured in the 1990's and published in 2004.

The collages, which have been printed onto white T-Shirts carry themes of social and political unrest, focusing dominantly on a sense of desperation and deprivation, which the artist studied throughout the majority of his practice. The shirts blur the line between explicitness and appropriateness, serving as a bold statement piece for the high-fashion wearer.

Boris Mikhailov’s Artist Series is now available through Helmut Lang, alongside a limited-edition of signed posters, which will be retailed through the brand's Instagram.

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 46% | Activity: 25% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Photography](https://www.trendhunter.com/photography)

## Key Themes

### What Makes This Trend Stand Out

- **Artist Series Fashion:** Disruptive innovation opportunity: Collaborating with renowned artists to create limited-edition fashion pieces that blur the line between explicitness and appropriateness.
- **Nostalgic Collage Prints:** Disruptive innovation opportunity: Incorporating collage prints with themes of social and political unrest into various fashion and art products.
- **Socially Conscious High Fashion:** Disruptive innovation opportunity: Creating high-fashion pieces that make bold statements on social and political issues.

### Sectors Adopting This

- **Fashion Design:** Disruptive innovation opportunity: Collaborating with artists to create unique and socially conscious fashion collections.
- **Art Photography:** Disruptive innovation opportunity: Exploring the incorporation of collage prints with social and political themes in the field of art photography.
- **E-commerce:** Disruptive innovation opportunity: Utilizing social media platforms like Instagram for limited-edition product releases and sales.

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